From the Gridiron to the Front Lines: How Aaron Jones Sr. is Championing America's Veterans

Aaron Jones Sr.'s story reminds us that supporting veterans isn't seasonal—it's a year-round commitment. National Invest In Veterans Week® exists to amplify this message, encouraging individuals, organizations, and communities to move beyond awareness to meaningful action.

Whether through employment initiatives, mental health resources, educational support, or simply showing up—we all have a role to play in honoring those who've served.

Jones proves that you don't need to be an NFL star to make a difference. You just need to care enough to act.

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Veteran Business Super Intelligence℠ · Sponsored by National Invest In Veterans Week®

The Pulse Deck Veteran Enterprise in Motion

Sources: SBA VetCert certified-firm export of 2026-10-04 (aggregates only); U.S. SBA Office of Advocacy, Issue Brief No. 18, "Deconstructing the Change in Veteran Business Ownership" (May 2023), Census Annual Business Survey; IVMF Research Review, Deming, Carpenter and Anders, Journal of Entrepreneurship and Public Policy (2025); IVMF, "The Access to Capital Challenge" (2019), 2016 Survey of Consumer Finances. Veteran Business Super Intelligence℠ · Sponsored by National Invest In Veterans Week®.

A shopping bag with an American flag design inside a green circle, with text indicating dates from March 1 to March 7.
Phil Hulett | Official Endorsement
National Invest In Veterans Week®

🫡Our Team

“As an educator committed to professional growth, I fully endorse National Invest in Veterans Week® for recognizing that veterans are vital economic assets who deserve tangible support in entrepreneurship and workforce development.”
— Samuel Lee, Lecturer at OpenClassrooms, Harvard Graduate, and Amazon Engineer