NATIONAL INVEST IN VETERANS WEEK® ORIGIN TRACKER // VERIFICATION PROTOCOL

SYSTEM ARCHIVE: LIVE

📂 CASE FILE: EST. 2019

From Calendar Observance to National Policy Engine

National Invest In Veterans Week® was engineered to solve a critical data gap: veteran entrepreneurs lacked a dedicated window of civic recognition. What began as a singular calendar listing has evolved into a legislative intelligence platform recognized by State Houses and Congress.

CONGRESSIONAL RECORD STATE RESOLUTIONS MUNICIPAL ADOPTION

2019

THE FOUNDING SIGNAL

Objective: Establish a recurring "forcing function" for media and government to focus on veteran economic contributions.

Co-founded by Jeff Shuford and Drayton Florence, NIVW was officially codified by the National Day Calendar®. This created the initial "signal" that allowed localized advocacy to begin.

VIEW REGISTRY ENTRY ↗

2021

STATE-LEVEL CODIFICATION

Milestone: The South Carolina House of Representatives passed H. 3825, a concurrent resolution formally recognizing the week.

This established the "State Resolution Model," moving the observance from a calendar entry to a matter of public legislative record.

ACCESS SC HOUSE BILL ↗

2024

FEDERAL RECOGNITION

Achievement: The observance entered the Congressional Record (Vol. 170) via remarks from the House floor.

This created an immutable federal citation, validating the initiative's impact on veteran business sovereignty at the highest level of government.

OPEN CONGRESSIONAL RECORD ↗

📈 CUMULATIVE VETERAN ECONOMIC YIELD (2019–2026)

$ 0.00 TRILLION

▲ 7-YEAR AGGREGATE SOURCE: CENSUS ABS / SBA ADVOCACY MODELING

INCEPTION: 2019 (NATL DAY CALENDAR)

CURRENT STATE: 2026 (MATURITY)

$1.2T $1.0T $0.8T $0.0T

2019

2020

2021

2022

2023

2024

2025

2026

2019 >> SYSTEM INITIALIZED. National Day Calendar® issues first proclamation.

2024 >> THRESHOLD CROSSED. Annual receipts stabilize above $1.0 Trillion.

      NOW
      >> CUMULATIVE IMPACT. Total ecosystem yield reaches $6.84 Trillion.
    

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LEADERSHIP_VECTOR // SIGNAL_AMPLIFICATION

HUMAN CAPITAL MONITOR • ASSET: JOHN VERRICO (RET. USN)

FREQUENCY SHARE_YOUR_FIRE

BROADCAST STATUS LIVE_TRANSMISSION

>> PRIMARY BEACON (SIGNAL ORIGIN)

BV

BONNIE GOODWIN VERRICO NETWORK NODE: FAMILY/ADVOCATE

"As National Invest In Veterans Week comes to a close... I would like to give a shout out to John Verrico! John retired from the Navy Reserve as a Master Chief Journalist in 2005... He often talks about his experiences in the military and how he applies them."

SERVICE: 24 Years (US Navy / Reserve)

RANK: Master Chief Journalist (RET)

TUNE INTO FEED ↗

DETECTING FEEDBACK LOOP... SENTIMENT: INSPIRING

NIVW HQ ⚡ COMMAND_ACKNOWLEDGE

"Thank you, Bonnie... for honoring National Invest In Veterans Week by recognizing John Verrico. We are so proud of John's service... and his work with Share Your Fire as a speaker, trainer, and coach."

MIKE STANIEWSKI 🔥 MOTIVATION_BOOST

"Keep preaching that fire!!"

JOHN VERRICO 🎙️ TARGET_RESPONSE

"Shannon... you're not going anywhere. I won't let you. We need you to continue to be part of the adventure."

>> INTEL: LEADERSHIP & LOYALTY CONFIRMED

SHANNON HEAFEY ROOF ✨ LEGACY_SIGNAL

"Such an adventurous, influential life you have had so far! Can't wait to see the next 40 years!"

MARYJAYNE MIRANDA 🤝 CHARACTER_WITNESS

"You are one amazing man. I'm blessed to have met you and call you my friend."

“It's National Invest in Veterans Week. In 2019, NFL veteran Drayton Florence and Iraq War veteran Jeff Shuford created National Invest in Veterans Week. Their purpose was to empower the public to invest more in veterans returning to the civilian population through veteran-owned business attainment, access to mental health services, and educational development.“

Pioneer Mortgage Funding
"March 1-7 is National Invest in Veterans Week. In 2019, National Football League veteran Drayton Florence and nationally syndicated columnist and Iraq War veteran Jeff Shuford founded National Invest In Veterans Week, intending to empower the public to invest in the veteran population through veteran-owned business sustainment, educational development, and mental health empowerment."

Garrett County Marine Corps League Detachment 1234
"March 1 through 7 is National Invest in Veterans Week! Founded in 2019 by Drayton Florence and Jeff Shuford, the week celebrates veteran business owners by encouraging shoppers to find ways to support them."

Garden and Health

Supporting Local Veteran Businesses

The Lexington Chamber & Visitors Center launched a compelling campaign to support local businesses owned by veterans throughout the week, until March 7th 2021. This initiative serves to highlight the incredible contributions of veteran-owned businesses to their local communities and the economy as a whole and how lawmakers have helped support our work.

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BROADCAST_AMPLIFICATION // NATIONAL_MEDIA

SIGNAL CAPTURE • FOX & FRIENDS FEED • SCOPE: NATIONAL

NETWORK ID FOX_NEWS_CORP

AUDIENCE REACH HIGH_DENSITY

>> CAPTURED BROADCAST SIGNAL

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FOX & FRIENDS NATIONAL MORNING FEED

● REC

▶ SIGNAL RECORDING

"It's National Invest in Veterans Week! FOX & Friends highlights veteran-owned businesses proudly hiring those who serve."

TRANSMISSION VERIFIED

ACCESS ARCHIVED FOOTAGE ↗

MONITORING VIEWER RESPONSE... NOISE FILTER: ACTIVE (100%)

NIVW HQ ⚡ STRATEGIC_ALIGNMENT

"As highlighted by Fox & Friends, supporting veteran-owned businesses is an important way to invest... By doing so, we can help veterans successfully transition."

ANTHONY INFANTE 💵 CONSUMER_PREFERENCE

"Any business that is run by Vets is the business to go with always."

LINDA COSTA CHATTIN 📂 RESOURCE_LINK

"MilitaryMade.com to find Veteran owned Businesses in the USA!"

>> INTEL: EXTERNAL DATABASE IDENTIFIED

MELANIE PHILIP 🤝 PUBLIC_RESPECT

"Good to see the Veterans are being respected and able to move on in life. They have served their country and deserve all the good things."

INCOMING SIGNALS

DOUGLAS COUNTY: OFFICIAL PROCLAMATION RECORDED • REP. ROSENDALE: CONGRESSIONAL RECOGNITION ACTIVE • CHARTER COMMUNICATIONS: PRIVATE SECTOR ALLIANCE CONFIRMED • MONTANA GOVERNOR: STATEWIDE OBSERVANCE AUTHORIZED • RITZ HERALD: "BEST SOCIAL IMPACT INITIATIVE"

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