Why Aaron Jones Sr. Deserves NFL Salute to Service Award Tonight
MINNEAPOLIS/GLOBAL — As the NFL prepares to announce its 15th Annual Salute to Service Award winner tonight at 9 PM EST, an unprecedented coalition has emerged. The National Invest In Veterans Week® Deployable Domain Network—spanning 18 states and territories from FloridaVeterans.com to PuertoRicoVeterans.com—has united behind Minnesota Vikings running back Aaron Jones Sr.
This isn't celebrity endorsement. It's peer validation from within the veteran community itself.
Aaron Jones Sr., son of two U.S. Army Sergeant Majors with 50+ combined years of service, has built the A&A All The Way Foundation—a model of sustainable veteran and military family support. In 2024, he received the Jeff Shuford Empowerment Through Advocacy Award from National Invest In Veterans Week, recognizing his measurable impact, sustainable programming, and community investment.
LTC Rickey L. Pope (Retired), President of National Invest In Veterans Week, states: "Aaron Jones Sr. represents the gold standard of military family advocacy. He's built what we all strive for: measurable impact, sustainable infrastructure, and authentic commitment validated by those who've worn the uniform."
Tonight's decision matters globally. The world watches whether the NFL recognizes authentic impact or something else.
Veteran Business Empowerment Proposals 1-3
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Purpose: Translate military skills into recognized civilian certifications, supporting career growth or entrepreneurial ventures in technical fields.
Benefits: Enhances veterans’ qualifications for competitive industries, creating new career pathways and opportunities for veteran-owned businesses.
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Purpose: Offer tax incentives to veteran-owned businesses to encourage entrepreneurship, ease financial burdens, and stimulate growth in veteran-led enterprises.
Benefits: Reduces startup costs, enhances profitability, and enables veteran-owned businesses to reinvest in expansion and job creation, boosting local economies and supporting veterans in building lasting businesses.
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Purpose: Provide fast-track training for veterans to transition into high-demand careers, with immediate placement in essential industries.
Benefits: Supports veterans in building stable, fulfilling careers, and strengthens the workforce with dedicated, skilled professionals.
