Harvard Catalyst Spotlights National Invest In Veterans Week® as Model for Cross-Sector Veteran Empowerment
In January 2025, Harvard Catalyst spotlighted National Invest In Veterans Week® as a model for civic innovation, calling on academic institutions, investors, and government leaders to support veterans not just in transition—but as economic catalysts. This recognition affirms the initiative’s expanding influence, as it becomes the first U.S.-based veteran business observance to gain international recognition, with recent adoption in Canada and the formation of ITA Growth Partners, a family office investing in veteran-owned businesses. With its language embedded in trademark law, the Congressional Record, and global media, National Invest In Veterans Week® is redefining veteran empowerment as a policy, investment, and institutional priority.
In a notable academic endorsement, Harvard Catalyst, the research and innovation platform of Harvard Medical School, published a January 22, 2025 feature recognizing National Invest In Veterans Week® (NIVW) as a leading civic model for veteran transition and entrepreneurship. The post—featured on Harvard Catalyst’s blog—highlighted the initiative’s far-reaching economic and social impact, citing it as both a moral imperative and an economic opportunity for policymakers, institutions, and private sector stakeholders alike.
“Investing in veterans is not only the right thing to do—it’s the smart thing to do,” the Harvard blog noted, emphasizing the critical need to support veterans through workforce integration, healthcare access, and entrepreneurial capital.
This rare acknowledgment from one of the nation’s most respected academic entities affirms what many in business and government have already embraced: National Invest In Veterans Week® is no longer a commemorative initiative—it is a federally trademarked civic infrastructure with legislative depth, international reach, and cross-sector influence.
From Academic Recognition to Economic Investment: ITA Growth Partners Launches
Just weeks after Harvard Catalyst’s post, the initiative gained further momentum through the March 3, 2025 announcement by ITA International of the formation of ITA Growth Partners—a family office founded by Mike and Kathy Melo, along with Katelyn (Melo) Byrd and Meredith (Melo) Cline. Designed to deploy patient capital into veteran-owned businesses, the firm is explicitly aligned with the values advanced by National Invest In Veterans Week®.
“Veterans are trained to lead under pressure, solve complex problems, and adapt—these are the very attributes we look for in high-growth founders,” said Mike Melo, Executive Chairman of ITA Growth Partners.
Operating outside the confines of traditional investment models, the firm will pursue long-term equity partnerships across diverse sectors, reinforcing a doctrine that views military service not as a résumé item—but as investable leadership capital.
Legislative Depth and Federal Recognition
The initiative’s legitimacy is grounded in both law and legislation. National Invest In Veterans Week® was officially registered with the U.S. Patent and Trademark Office on July 12, 2022 (U.S. Reg. No. 6784776), protecting its phraseology and enabling cohesive national campaigns. The observance has been recognized in:
The U.S. Congressional Record:
May 24, 2023 – Rep. Don Davis (NC-01) delivered a floor speech titled “Investing in Our Veterans” (Vol. 169, No. 88, Page H2588), echoing NIVW’s founding principles in support of the Veterans Jobs Opportunity Act.
March 8, 2024 – Rep. Matt Rosendale (MT-02) formally recognized the week as Invest in Veterans Week on the House floor (Vol. 170, No. 42, Page H1049), citing Montana’s official statewide observance.
State-Level Proclamations:
Montana Governor Greg Gianforte issued consecutive proclamations in 2023, 2024, and 2025, affirming March 1–7 as Invest in Veterans Week, making the state a legislative model for veteran economic support.
Crossing Borders: The First U.S. Veteran Business Observance Celebrated Internationally
On March 4, 2025, National Invest In Veterans Week® became the first U.S.-originated veteran business observance to receive international media recognition. In a feature published by Northern Ontario Business, the article called upon Canadian businesses—especially in skilled trades, construction, and mining—to support veteran transitions and invest in military-trained labor.
The piece spotlighted Helmets to Hardhats Canada, a nonprofit that aligns with NIVW’s mission by facilitating veteran reintegration through apprenticeships and workforce development. The resonance was unmistakable: a cross-border affirmation of National Invest In Veterans Week®’s doctrine of economic reciprocity for service.
Designed for Systems, Not Ceremonies
Founded in 2019 by Lt. Col. Rickey L. Pope (Ret.), NFL veteran Drayton Florence, and Iraq War veteran Jeff Shuford, National Invest In Veterans Week® was engineered not as a symbolic gesture, but as a systematic, scalable framework. Its protected language, institutional partners, and policy-adjacent footprint reflect a deliberate architecture built for sustainability and measurable impact.
Harvard Catalyst’s recognition confirms this. In its January 2025 blog post, the institution called for greater cross-sector collaboration, urging academic leaders, investors, and government agencies to coalesce around initiatives like NIVW to facilitate veteran success.
A New Standard for Civic Impact
With investment infrastructure like ITA Growth Partners, academic endorsement from Harvard Catalyst, legislative reinforcement through the Congressional Record, and now international media adoption in Canada, National Invest In Veterans Week® is emerging as a new standard in civic design—where trademark law, federal governance, capital deployment, and global discourse converge in service of those who’ve served.
As Harvard Catalyst aptly noted, the case for investing in veterans is not aspirational—it is structural, data-driven, and overdue.
To learn more about National Invest In Veterans Week®, visit:
https://www.investinveteransweek.com
To read the Harvard Catalyst blog post:
https://shrine-dev-node02.catalyst.harvard.edu/invest-in-veterans-week
To explore the Canadian coverage from Northern Ontario Business:
https://www.northernontariobusiness.com/spotlight/investing-in-veterans-a-call-to-northern-ontarios-business-community-10303906
To learn more about ITA Growth Partners, visit:
https://www.ita-intl.com
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