National Invest In America Week (July 1–7): A Self-Funded Civic Movement for Economic Renewal
Orlando, FL – June 2025 — From wellness to civic innovation, Sherman Williams Jr. is building a national brand rooted in impact, independence, and identity. The founder of Body Aqua® and the most trademarked veteran beverage entrepreneur in America has just been announced as the People’s Choice winner in the prestigious Disability:IN Pitch Perfect Challenge, propelling him to the Global Conference finals this July.
But this achievement is not just a personal milestone — it’s emblematic of the broader movement he helps lead. Williams Jr. serves as Director of Partnerships for National Invest In America Week℠ (July 1–7) and National Invest In Veterans Week® (March 1–7), two of the nation’s most forward-thinking, self-funded observances aimed at reshaping America’s civic and economic future.
Sherman Williams Jr.: Civic Architect and IP Pioneer
Sherman Williams Jr. isn't merely launching drinks — he's launching a new era of American entrepreneurship. As Director of Partnerships for both initiatives, Williams Jr. bridges veteran advocacy, civic capitalism, and brand innovation. His role spans:
Strategic alliance building with corporations, nonprofits, and municipalities.
Amplifying veteran-owned and minority-owned businesses through visibility campaigns and pitch platforms.
Expanding access to resources that help underserved founders protect intellectual property and scale sustainably.
As the founder of Health2O, Williams Jr. has turned Body Aqua® into a functional wellness empire. His portfolio includes:
Body Aqua® – Gut-friendly hydration.
Cosmetic Beverage® – Skin-enhancing wellness drink.
Well Water 7.5 pH®, Kids Aqua®, Woof Water®, Meow Water® – Innovative product lines for holistic wellness across demographics.
With over 460 store placements and partnerships in five states, Sherman’s ability to translate IP into shelf-ready products sets a model for aspiring entrepreneurs — especially veterans and underrepresented founders.
Disability:IN Recognition: The Public Has Spoken
Disability:IN’s announcement of Sherman Williams Jr. as People’s Choice winner wasn’t just an endorsement — it was a validation of his national resonance. Competing against numerous disability-owned business enterprises (DOBEs), Williams Jr. earned his way to the finals through a grassroots groundswell of public support.
“We’re thrilled to announce that Body Aqua has been named the People’s Choice winner! Congratulations to Body Aqua and founder Sherman Williams Jr. on this incredible achievement,” wrote Disability:IN to its 69,000+ followers.
Williams Jr. will now advance to the Global Conference finals this July, bringing his message of health equity and veteran innovation to an international audience.
National Invest In America Week℠: A New Civic Blueprint
Set annually for July 1–7, National Invest In America Week℠ is deliberately positioned alongside Independence Day. It’s a symbolic reminder that investing in American communities, founders, and values is the truest form of patriotism.
With Sherman Williams Jr. playing a critical leadership role, the movement centers around:
Economic renewal through self-funded entrepreneurship.
Cross-sector collaboration to uplift minority-owned, veteran-led, and civic-minded enterprises.
Intellectual property empowerment — turning ideas into protected, scalable brands.
His work dovetails with the March observance, National Invest In Veterans Week®, which he also helps guide. The two initiatives form a civic corridor: one honoring the past and present contributions of veterans, the other fueling the economic possibilities of the future.
Together, they establish a year-round framework for elevating leaders like Sherman Williams Jr.
A Strategic Command Behind the Scenes
Sherman Williams Jr. is a vital part of the executive command shaping both observances. Alongside:
Angel Shuford – President & CFO, decorated Army Reserve Air Traffic Controller.
Jim Freeman – Cultural Advisor, Grammy Hall of Fame inductee and civil rights-era performer.
Dave Seamans – Commander-in-Chief of National Invest In America Week℠.
Williams Jr. ensures these movements are not just symbolic, but structurally transformative. He builds coalitions, secures endorsements, and drives results.
Endorsements and Engagement
The reaction to Sherman’s Pitch Perfect win has been enthusiastic and widespread:
Neurodiversity in the Workplace (39,000+ followers) congratulated Body Aqua.
HerSpine Solutions noted they “can’t wait to see the magic unfold at the Global Conference finals.”
Angel Shuford, responding as President of National Invest In Veterans Week®, celebrated his milestone publicly.
And Nicole J. Wallace, a U.S. Army veteran and therapist, simply said what many were thinking: “Congrats! 🎉”
A Vision of Civic and Commercial Legacy
As the Global Conference approaches and National Invest In America Week℠ nears, Sherman Williams Jr. is more than a finalist — he’s the embodiment of a new American archetype: The Civic Entrepreneur. He is simultaneously building brands, rewriting what veteran success looks like, and helping shape nationally recognized observances that will outlive any product or pitch.
His leadership ensures that these movements remain inclusive, actionable, and above all — self-funded, proving that impact doesn’t require permission — just vision, grit, and strategic partnerships.
Follow the journey:
