A Flashback to Statewide Efforts: Pioneering Veteran Support Through National Invest in Veterans Week®

As National Invest in Veterans Week® (NIVW) approaches, states across the nation reflect on their efforts to honor and support those who served in uniform. While the National Governors Association highlights impressive state-level initiatives, National Invest in Veterans Week® (NIVW) takes a transformative approach, creating an ecosystem of opportunity, advocacy, and innovation that amplifies state programs and fills critical gaps.

NIVW stands as a dynamic, nationwide movement that bridges local and global efforts, empowering veterans to achieve sustainable success in entrepreneurship, housing, mental health, and beyond.

Honoring Local Heroes: State Initiatives That Set the Stage

Montana’s Veteran Commendations and Invest in Veterans Week

Montana Governor Greg Gianforte demonstrated leadership in honoring veterans through commendations and a roundtable discussion during Invest in Veterans Week. These efforts focused on collaboration between state agencies, advocates, and veteran organizations to address critical challenges such as housing, healthcare, and employment.

NIVW expands on such efforts by introducing global programs that connect veterans to capital, mentorship, and international business opportunities.

Read more: Championing the Complete the Mission Act of 2024.

Economic Empowerment: Advancing State-Level and Global Support

Maryland’s Financial Assistance for Veteran-Owned Businesses

Maryland Governor Wes Moore’s $2.2 million funding initiative for small, minority, and veteran-owned businesses is a clear example of state-level economic empowerment. By providing loans, equity investments, and job creation grants, Maryland fosters local growth and community impact.

NIVW complements these efforts by scaling resources through platforms like GermanyVeterans.com and FloridaVeterans.com, ensuring global access to mentorship, funding, and entrepreneurship opportunities.

Virginia’s V3 Program

Virginia’s Values Veterans (V3) Certified Employers program celebrates businesses committed to hiring veterans and military spouses. NIVW reinforces this mission by connecting veterans with global employers through tools like π.directory, a comprehensive listing of veteran-owned and veteran-friendly businesses.

Explore more: FeMil℠ and FeMil Lead℠ Empower Female Veterans.

Housing and Community: Building Resilience Beyond State Borders

New York’s Homes for Heroes Initiative

New York’s Homes for Heroes Veterans Apartments is an outstanding example of addressing housing insecurity among veterans. This state-led initiative provides permanent, supportive housing tailored to the needs of formerly homeless veterans.

NIVW amplifies such programs through its global Veterans’ Housing Initiative, offering financing options and partnerships to scale affordable housing projects for veterans worldwide.

Missouri’s Suicide Prevention Programs

Missouri’s focus on veteran suicide prevention aligns with NIVW’s broader mission to tackle mental health challenges. Through mentorship programs like FeMil Lead℠, NIVW empowers veterans to lead in their communities, fostering resilience and a sense of belonging that directly combats isolation and mental health issues.

The Global Impact of NIVW’s Vision

While states like California and South Carolina focus on localized support, NIVW creates a framework that transcends borders. Operating in 62 global markets, NIVW’s initiatives connect veterans to opportunities that would otherwise remain inaccessible, bridging local efforts with international impact.

Key Platforms Driving Global Change:

• π.guru: A mentorship network connecting veterans with industry experts.

• π.solutions: Providing tailored strategies to overcome business challenges.

• π.digital: A hub for educational resources and business toolkits.

These innovative tools position NIVW as a catalyst for systemic change, complementing state-level efforts with a unified, global strategy.

Learn more: Driving Innovation and Empowering Veteran Entrepreneurship Across 62 Global Markets.

A Call to Action: Uniting Local and Global Efforts for Veterans

National Invest in Veterans Week® bridges the gap between state-level achievements and global opportunities, creating a comprehensive framework to support veterans at every stage of their journey. By combining localized resources with international reach, NIVW ensures no veteran is left behind.

How You Can Support the Mission:

• Advocate for legislative reforms like the Invest in Veterans Stimulus Act to expand access to funding and federal contracting.

• Explore state-specific platforms like FloridaVeterans.com to connect with tailored opportunities.

• Join the conversation and access resources at National Invest in Veterans Week®.

Together, we can honor the sacrifices of our veterans by providing them with the tools, networks, and opportunities they need to thrive. National Invest in Veterans Week® is more than a movement—it’s a promise to invest in those who’ve invested in us.

Empowering Veterans and Seniors Through National Invest in Veterans Week®: A Comprehensive Framework for Financial Freedom

Veterans and seniors face unique financial challenges when transitioning into new phases of life. The conventional advice offered through platforms like ASDV.org, which provides investing tips for service-disabled veterans and seniors, is vital. However, National Invest in Veterans Week® (NIVW) offers a transformative, structured approach to tackling these challenges by focusing on long-term empowerment, innovation, and sustainability.

This article delves into how NIVW supports veterans and seniors by bridging the gap between resources, opportunities, and financial independence, creating a legacy of lasting impact.

Investing in Yourself: The Cornerstone of Financial Success

Educational Empowerment with the GI Bill

Education is one of the most valuable investments veterans and seniors can make in themselves. Through the GI Bill, veterans have access to 36 months of full in-state tuition coverage, allowing them to pursue new careers after military service. For those who’ve already achieved educational goals, these benefits are transferrable to family members, adding further value.

Learn more about leveraging education as a tool for empowerment: National Invest in Veterans Week®.

Understanding Your State’s Financial Advantages

Veterans can capitalize on their unique legal residency benefits, which allow them to maintain a tax-friendly home state despite frequent relocations. Similarly, seniors can benefit by strategically relocating to states with no income tax or lower tax rates to maximize their savings. NIVW emphasizes financial literacy programs and mentorship to help veterans and seniors navigate these benefits effectively.

Explore state-specific opportunities through platforms like FloridaVeterans.com and TennesseeVeterans.com.

Debt Avoidance: Financial Freedom Starts with Control

Veterans often face unique financial stressors, from frequent relocations to adapting to civilian careers. Programs like the Service Member’s Civil Relief Act and the Veteran’s Administration (VA) home loan program offer critical safeguards, such as capped loan interest rates and competitive mortgage terms. NIVW provides workshops and mentorship to educate veterans and seniors on leveraging these benefits responsibly.

For further reading: Driving Innovation and Empowering Veteran Entrepreneurship.

Career Transitioning: Bridging Military and Civilian Success

Veterans often bring unmatched discipline and problem-solving skills to the workforce, making them ideal candidates for industries like healthcare, construction, and technology. NIVW enhances this potential through mentorship programs and platforms like FeMil℠, which empower female veterans with leadership training and business development tools.

Learn more about career pathways: Kevin D. Shoun’s Transformational Leadership.

Investing Wisely: Building a Financial Legacy

Start Early, Start Right

One of NIVW’s key focuses is educating veterans and seniors on the importance of early and strategic investing. By using tools like Investor.gov, participants can plan realistic financial goals and explore low-cost investment options such as Thrift Savings Plans (TSPs) and Roth IRAs.

Explore financial planning tools and resources: Championing the Complete the Mission Act of 2024.

Protecting Against Scams

Scammers often target veterans and seniors, exploiting their desire for financial security. NIVW provides resources and training to identify fraudulent schemes, ensuring participants protect their hard-earned wealth.

Active Investing: House Flipping and Real Estate

For those who prefer hands-on investments, real estate presents a lucrative option. NIVW supports veterans in navigating VA loan programs, connecting them with Military Relocation Professional (MRP) Realtors, and accessing networks like Meetup.com to foster mentorship and community in real estate investing.

Key Tips for Success:

1. Leverage VA loans for primary residences with minimal down payments.

2. Partner with experienced mentors in real estate investing.

3. Focus on properties requiring value-added renovations for maximum returns.

NIVW’s Unique Edge for Veterans and Seniors

Global Outreach

While platforms like ASDV.org offer localized advice, NIVW connects participants across 62 global markets through platforms like SingaporeVeterans.com and GermanyVeterans.com, expanding financial and entrepreneurial opportunities on an international scale.

Tailored Programs for Underserved Groups

Through initiatives like FeMil Lead℠, NIVW supports underserved demographics, including female veterans and seniors, providing tools and networks tailored to their specific needs.

NIVW: A Call to Action for Financial Empowerment

National Invest in Veterans Week® is more than a resource—it’s a movement to redefine financial success for veterans and seniors. By combining practical advice with global opportunities and cutting-edge tools, NIVW empowers individuals to build sustainable, impactful legacies.

Get Started Today:

• Explore investment tools and mentorship programs at National Invest in Veterans Week®.

• Join global platforms like EUVeterans.com to access international resources.

• Advocate for legislative reforms like the Invest in Veterans Stimulus Act to remove systemic barriers.

Together, we can ensure that veterans and seniors not only secure their financial futures but also lead with resilience, innovation, and purpose.

National Invest in Veterans Week®: A Transformative Alternative to Strengthen VetBiz Communities

While National Veterans Small Business Week (NVSBW) highlights the entrepreneurial spirit of veterans through SBA-led events and resources, National Invest in Veterans Week® (NIVW) takes a more transformative and comprehensive approach to empower veteran-owned businesses. By offering global reach, targeted mentorship, and legislative advocacy, NIVW addresses systemic barriers in ways that NVSBW's localized initiatives do not fully encompass.

This deeper dive contrasts the approaches of NVSBW and NIVW, advocating for a model that not only celebrates veteran entrepreneurship but also drives long-term economic and social impact.

From Celebration to Transformation: Why NIVW Stands Out

1. Global Reach vs. Local Events

NVSBW focuses on nationwide SBA events that connect veterans to resources like VBOCs and funding programs. While helpful, these are often limited to one week and depend on regional partnerships.

In contrast, NIVW extends across 62 global markets, leveraging hyper-localized domains like FloridaVeterans.com and GermanyVeterans.com to provide year-round support. This international reach ensures that veteran entrepreneurs can access resources tailored to their local and global needs, fostering opportunities in diverse industries such as technology, green energy, and logistics.

2. Comprehensive Legislative Advocacy

NVSBW emphasizes SBA-backed resources such as 7(a) loans, VetCert, and federal contracting certifications like SDVOSB. These tools are essential but insufficient to address the larger structural challenges facing veteran entrepreneurs.

NIVW goes further by championing legislative efforts like the Invest in Veterans Stimulus Act, which proposes:

• Startup Tax Credits to offset initial business costs.

• Low-Interest Loans to make capital more accessible.

• Streamlined Federal Contracting to simplify the process for securing government contracts.

Learn more about these initiatives at Championing the Complete the Mission Act of 2024.

FeMil℠ and FeMil Lead℠: Targeted Support for Women Veterans

One of NIVW’s standout features is its dedication to underserved veteran groups, particularly women veterans. Through programs like FeMil℠ and FeMil Lead℠, NIVW empowers female entrepreneurs with tools such as:

• Funding Education to overcome systemic biases in capital access.

• Leadership Training to enhance their impact in business and community roles.

• Tailored Mentorship for scalable and sustainable growth.

NVSBW provides general resources for women through programs like the Women Veteran Entrepreneurship Training Program, but NIVW’s year-round approach ensures a more sustained impact.

Economic and Social Impact: A Broader Vision

Economic Growth

While NVSBW focuses on immediate resources for individual businesses, NIVW drives systemic change by fostering collaborative networks and international opportunities. Veteran-owned businesses already contribute over $1.2 trillion annually to the U.S. economy; NIVW’s global model has the potential to scale this impact exponentially.

Social Empowerment

NIVW recognizes that veteran entrepreneurship is not just about profit—it’s about creating jobs, fostering innovation, and giving back to communities. By promoting initiatives like Kevin D. Shoun’s transformational leadership (read more here), NIVW builds a culture of resilience and community-driven success.

A Call to Elevate Veteran Advocacy

While NVSBW provides essential tools for veterans to navigate entrepreneurship, National Invest in Veterans Week® redefines what it means to support VetBiz communities. Its global reach, legislative advocacy, and focus on underrepresented groups make it a more impactful alternative for strengthening veteran entrepreneurship.

Get Involved:

• Explore global platforms like FloridaVeterans.com or EUVeterans.com to connect with opportunities tailored to your region.

• Support legislative efforts like the Invest in Veterans Stimulus Act to break systemic barriers.

• Join the conversation and learn more at National Invest in Veterans Week®.

Together, we can move beyond celebration and build a future where veteran entrepreneurs thrive as leaders, innovators, and community builders.

Advocating for Presidential Recognition of National Invest In Veterans

The genesis of National Invest In Veterans Week® was seeded in a simple yet profound concept: those who have served their country deserve every opportunity to thrive within it. With a focus on employment and entrepreneurship, the initiative aims to empower veterans, leveraging their unique experiences for success in civilian roles. Jeff Shuford, Co-Founder of National Invest In Veterans Week, a Nationally Syndicated Business Columnist, and Veteran Entrepreneur stated, "As we mark another year of National Invest In Veterans Week®, it's crucial to reflect on the progress we've made and the journey ahead. This initiative, which I am proud to have co-founded, goes beyond mere recognition – it's a commitment to the empowerment and integration of our veterans into the fabric of our society. Each year, we see tangible examples of success and transformation that reinforce our dedication to this cause. It's a week where the entire nation can unite in support of those who have given so much for our freedom and security."

The impact of this observance is measured not just in celebrations and accolades but in tangible outcomes—reduced unemployment rates among veterans, increased business ownership, and a growing acknowledgment of the vital role veterans play in a robust economy.

In Montana, the declaration of National Invest In Veterans Week by Governor Greg Gianforte in 2023 marked a watershed moment for veteran advocacy. This proclamation was more than a symbolic gesture; it was a rallying cry that led to discernible change. In the months that followed, the veteran unemployment rate in the state saw a marked decrease, suggesting a direct correlation between the proclamation and improved employment prospects for veterans. Lieutenant Colonel Rickey L. Pope, U.S. Army (Ret.), Director of Veteran Impact for National Invest In Veterans Week® stated, "The proclamation of National Invest In Veterans Week® in Montana by Governor Gianforte was a significant milestone in our ongoing efforts to support our veteran community. This initiative proved to be more than just a formal declaration; it became a catalyst for real and positive change within the state. The subsequent decrease in veteran unemployment rates is a testament to the effectiveness of targeted advocacy and action. It highlighted the readiness of our veterans to transition into civilian roles, and the willingness of employers to recognize the unique skills and experiences they bring to the workforce. Montana's response has set a remarkable precedent, demonstrating how focused efforts can open new horizons for our veterans."

 The call to action had been sounded, and Montana responded with initiatives and programs that opened doors for veterans seeking work and those aspiring to start their own businesses.

South Carolina echoed this sentiment, with the General Assembly passing a concurrent resolution in 2019 to commemorate the week. This legislative move went a step further, spotlighting veteran-owned businesses and the entrepreneurial spirit of those who once donned the military uniform. It was a push towards economic empowerment, encouraging communities and local businesses to collaborate with and support veteran entrepreneurs. Drayton Florence, Former NFL Player with the Carolina Panthers and Co-Founder of National Invest In Veterans Week® stated, "South Carolina's decision to pass a resolution for National Invest In Veterans Week® was a game-changing move in the realm of veteran support, mirroring the kind of teamwork and dedication I experienced in the NFL with the Carolina Panthers. This legislative action has brought a spotlight on the immense entrepreneurial potential within our veteran community. It's inspiring to see how this initiative has encouraged both community involvement and local business support, fostering an environment where veteran entrepreneurs are not only recognized but actively empowered. As a former athlete who has seen the power of unity and support on the field, it's heartening to witness a similar spirit being channeled towards uplifting our veterans."

The initiatives in both states exemplify the spirit of National Invest In Veterans Week® and serve as a testament to the initiative's potential. With every veteran hired, every business launched, and every policy enacted, the observance has sown seeds of progress and prosperity.

A Comparative Study of State-Level Successes in Veteran Advocacy

In the tapestry of veteran support across the United States, the threads of individual state efforts weave together to form a picture of progress and promise. Montana and South Carolina, each with their unique narratives, have demonstrated the effectiveness of state-level initiatives in enhancing the lives of veterans post-service. Yet, the story of advocacy for veterans is incomplete without acknowledging the contributions of Oregon, a state that has also made strides in veteran support through its local proclamations and community-driven efforts.

Douglas County, Oregon, serves as a case in point, where county commissioners have taken it upon themselves to honor veterans through local proclamations that align with National Invest In Veterans Week®. The county's dedication is reflected in the initiatives that have been launched to support the veteran community, from job fairs to mentorship programs aimed at fostering entrepreneurship. While specific unemployment data for veterans post-2019 remains elusive, the general downward trend in unemployment rates offers a hopeful outlook for the efficacy of such initiatives.

The comparative analysis of these three states reveals a shared vision yet diverse strategies for veteran reintegration. Montana's legislative actions have focused on enhancing employment opportunities for veterans, leading to tangible decreases in veteran unemployment rates. “Montana is home to one of the highest populations of veterans per capita in the country, and we’re proud of it,” Montana’s Governor Greg Gianforte said. “This Invest in Veterans Week, I encourage folks to get out and support some of our fantastic veteran-owned businesses in Montana.”

South Carolina has also championed the entrepreneurial spirit of veterans, fostering an environment where veteran-owned businesses are celebrated and supported. Oregon has combined local governmental support with community activism to recognize and honor its veterans.

This multi-state approach highlights the potential of National Invest In Veterans Week to serve as a unifying force that can galvanize similar efforts across the nation. The week has grown beyond a series of events and acknowledgments into a powerful movement, one that calls for a collective commitment to support those who have served.

The Road to Presidential Recognition

The collective strides made by states like Montana, South Carolina, and Oregon in supporting their veteran communities underscore a national sentiment: our veterans deserve more. This prevailing thought sets the stage for the most pivotal advocacy in the journey of National Invest In Veterans Week®—a call for an official White House proclamation by President Joseph R. Biden Jr. Such a proclamation would serve as a beacon of unified support and recognition from the nation's highest office, echoing the commitments made at the state level.

An official endorsement from the President would mark a historic moment in veteran advocacy, elevating the initiative from a series of state-specific acknowledgments to a nationally celebrated observance. It would send a powerful message to veterans across the country: their service and sacrifices are recognized and valued at the very core of our national identity. This acknowledgment would also serve as a call to action for businesses, organizations, and communities to increase their support for veteran employment and entrepreneurship.

The impact of a presidential proclamation would extend beyond symbolic recognition. It would catalyze nationwide efforts to integrate veterans into the workforce and the business world, building upon the successes seen in individual states. By officially declaring National Invest In Veterans Week®, the White House would be endorsing a multitude of initiatives—employment programs, business grants, educational opportunities, and more—that have proven effective in supporting veteran reintegration.

Envisioning a Future of Enhanced Veteran Support

The prospect of an official White House proclamation for National Invest In Veterans Week® opens the door to a future where veteran support is not just a matter of state initiative but a national priority. Such recognition would mark a significant milestone in the journey of honoring and empowering our veterans, setting a precedent for comprehensive and sustained efforts across the country.

Amplifying National Efforts

With the backing of a presidential proclamation, National Invest In Veterans Week® would likely see an amplification of efforts nationwide. This could include expanded federal programs focused on veteran employment and training, increased funding for veteran-owned businesses, and a stronger network of support services. National recognition would also encourage private sector engagement, leading to more companies adopting veteran-friendly hiring practices and supporting veteran entrepreneurship.

Fostering Public Awareness and Participation

Presidential acknowledgment would undoubtedly raise public awareness about the challenges and opportunities facing veterans as they transition to civilian life. It would encourage greater participation from the public in veteran support initiatives, from mentoring programs to community-led events. In addition to the concurrent resolution, South Carolina news publication Columbia Star highlighted the efforts of local South Carolina veteran businesses during National Invest In Veterans Week® and proudly stated, "The Lexington Chamber and Visitors Center is asking the Midlands community to support veteran owned businesses during National Invest In Veterans Week, March 1-7. Established in 2019, Invest In Veterans Week is meant to honor aspiring and established veteran business owners and their contributions to the economy." This increased awareness and involvement would contribute to a more inclusive and supportive environment for veterans.

Chuck McCurry columnist with Lexington County Chronicle that same year reaffirmed, “The Greater Lexington Chamber will be celebrating veteran businesses owners throughout the week on social media. They are asking the community to buy from veteran-owned businesses, partner with vet owned businesses, mentor a veteran entrepreneur, or host a workshop or seminar for aspiring veterans who want to start a business.” He continued, “The chamber hopes to bring a greater awareness of veterans in our community. Countless businesses around the country and the Midlands of South Carolina place a premium on hiring veterans because of the skills, work ethic and potential leadership they gained while serving our country.” The focus on cummitiy partnerships during National Invest In Veterans Week

Dovetailing the community partnerships made during National Invest In Veterans Week® 2019 in South Carolina, Chamber CEO and President Angelle LaBorde stated “Veteran-owned businesses are making a significant impact economically and it is important for the community to show its support and appreciation for their service in the armed forces and for their leadership as small business owners.”

A Commitment to Continuous Advocacy

Finally, an official White House proclamation would symbolize a commitment to continuous advocacy for veteran issues. It would serve as a reminder that supporting our veterans is an ongoing responsibility, extending beyond National Invest In Veterans Week®. This proclamation would be a pledge to keep veteran welfare at the forefront of national discourse, ensuring that their contributions are recognized and their needs are met.

Douglas County Commissioners Honor Veterans During National Invest In Veterans Week® 2022

National Invest In Veterans Week® is a time when we come together as a nation to honor the brave men and women who have served in our armed forces. From March 1st to March 7th, we celebrated our heroes with a series of virtual events that highlighted the best of what our veterans have to offer.

The week kicked off with a powerful keynote address from Brigadier General (Ret.) Carol Eggert. Brigadier General Eggert shared her experiences as a military leader and discussed the importance of supporting veterans as they transition to civilian life. She emphasized the need for businesses to hire veterans and recognize the valuable skills and experiences they bring to the workforce.

The National Invest In Veterans Week® featured several noteworthy events that focused on empowering and assisting veterans. Here are seven of the best events that took place during the week.

• "Maximizing Your Value Proposition: Stand Out In The Market!" by Fran Tarkenton, Founder of GoSmallBiz

Fran Tarkenton, founder of GoSmallBiz, shared his insights on how veterans can leverage their unique experiences to create a compelling value proposition in the job market. Tarkenton, a former NFL quarterback and successful entrepreneur, emphasized the importance of resilience, adaptability, and leadership in the business world. He urged veterans to use their military training and experience as a competitive advantage and offered practical tips on networking and building a personal brand.

• "Finding Your Professional Identity as a Military Spouse" by Allyson Lawson, Marketing Communications Associate at San Diego & Imperial SBDC Network

Allyson Lawson, a military spouse and marketing communications associate at the San Diego & Imperial SBDC Network, spoke about the challenges faced by military spouses in building a professional identity. She shared her own experiences and offered tips on how to establish oneself as a professional or entrepreneur despite frequent relocations and other obstacles. Lawson encouraged military spouses to pursue their passions and leverage their unique strengths to achieve their career goals.

• "Supporting Military Spouses: A National Imperative" by Colonel (Ret.) Rob Campbell, President of the Military Officers Association of America

Colonel (Ret.) Rob Campbell, President of the Military Officers Association of America, highlighted the important role played by military spouses and the challenges they face in finding employment and pursuing their own careers. He discussed the various initiatives undertaken by his organization to support military spouses and urged employers to recognize the valuable skills and experiences that military spouses bring to the table.

• "Transitioning to Civilian Life: The Importance of Self-Care" by Dr. Benjamin Keyes, Founder of Keyes Psychology

Dr. Benjamin Keyes, a licensed clinical psychologist and founder of Keyes Psychology, spoke about the importance of self-care in the transition from military to civilian life. He emphasized the need for veterans to prioritize their physical, emotional, and mental well-being as they navigate the challenges of transitioning to a new phase of their lives. Dr. Keyes offered practical tips on managing stress, building resilience, and developing a positive mindset.

• "Effective Leadership in the Private Sector: Lessons from Military Service" by Colonel (Ret.) Michael S. Hartmann, CEO of Hartmann Industries LLC

Colonel (Ret.) Michael S. Hartmann, CEO of Hartmann Industries LLC, shared his insights on leadership and management in the private sector, drawing on his experience in the military and in business. He emphasized the importance of building strong relationships, setting clear goals, and fostering a culture of accountability and trust. Colonel Hartmann encouraged veterans to bring their leadership skills and experiences to the private sector and offered practical tips on how to succeed in the business world.

• "Utilizing Public Diplomacy to Advance Global STEM Education" by Elizabeth Cotton, Executive Director of Black Tech Link

Elizabeth Cotton, Executive Director of Black Tech Link, spoke about the power of public diplomacy in advancing STEM education and resources around the world. She discussed the various grant opportunities available through the federal government and offered practical advice on navigating the application process. Cotton shared examples of successful public diplomacy projects and encouraged veterans to get involved in this important work.

• "The Military Entrepreneur: Using the Skill Sets You Have to Launch Your Own Business" by Evan Hafer, Founder and CEO of Black Rifle Coffee Company

Evan Hafer, a former Green Beret and founder and CEO of Black Rifle Coffee Company, spoke about his journey from military service to entrepreneurship. He emphasized the importance of leveraging the skills and experiences gained in the military to succeed in the business world. Hafer shared insights on how he built his coffee company from scratch and grew it into a multi-million dollar business with a loyal following. He also discussed his commitment to hiring veterans and how Black Rifle Coffee Company is giving back to the military community through various initiatives.

Another standout event was the "Veterans in Technology" panel discussion. This event featured veterans who have successfully transitioned into careers in the tech industry. They shared their stories and provided valuable insights for other veterans who are interested in pursuing careers in technology. The panelists emphasized the importance of networking and continuous learning in order to succeed in this rapidly evolving industry.

The "Entrepreneurship and Veterans" panel discussion was another highlight of the week. This event brought together veterans who have started their own businesses to share their experiences and provide advice for other veterans who are interested in entrepreneurship. The panelists discussed the challenges they faced in starting their businesses and emphasized the importance of perseverance and adaptability.

A particularly unique event was the "Virtual Tour of the National World War II Museum." This event provided participants with a virtual tour of the museum's exhibits, which highlight the experiences of veterans who served in World War II. The tour emphasized the importance of remembering the sacrifices made by our veterans and preserving their stories for future generations.

Finally, the week concluded with an event focused on supporting military spouses. "Finding Your Professional Identity as a Military Spouse" featured Allyson Lawson, who shared her experiences as a military spouse and provided valuable advice for others who are navigating their own careers while supporting their significant others. This event emphasized the importance of recognizing and supporting the sacrifices made by military spouses.

Overall, National Invest In Veterans Week® was a powerful reminder of the sacrifices made by our veterans and their families. It highlighted the valuable skills and experiences that veterans bring to the workforce and emphasized the need for businesses to support and hire veterans. The week also provided valuable insights and advice for veterans who are interested in pursuing careers in technology or entrepreneurship. And, importantly, it recognized and supported the sacrifices made by military spouses.

As the staff of National Invest In Veterans Week®, we are proud to have organized this series of events and to have had the opportunity to honor our heroes in this way. We hope that this week has inspired others to support and invest in our veterans, and we look forward to continuing this important work in the years to come.

Technical Aspects Behind The National Invest In Veterans Week® Logo

Brandon Sugar

Synopsis

The reasoning behind the color choices for the National Invest In Veterans Week® logo is quite significant. The blue reef with a star in the middle represents strength and resilience, which are the core characteristics of our veterans. The blue color (#3c3b6e) symbolizes loyalty, trust, and wisdom, while the star also in blue (#3c3b6e) is a representation of guidance and achievement.

The shopping bag with the American flag overlay (#e8bdad) is a symbol of our nation's gratitude and support towards our veterans' businesses. The color red in the flag represents courage and sacrifice, white represents purity and innocence, and blue represents justice and perseverance.The green sun (#6fbf55) adds a touch of vibrancy and energy to the design, and it represents the growth and prosperity that veteran-owned businesses bring to our economy. Green is also a color of balance and harmony, representing the balance between our nation's support and the hard work and determination of veteran entrepreneurs.

Living the Mission

Partnering with a combat veteran like Brandon Sugar for the design of the National Invest In Veterans Week® logo is not only a symbol of our commitment to supporting veterans, but it's also a testament to the skills and talent that veterans bring to the table. Brandon's degree in graphic design from Jacksonville University and his experience as an Army combat veteran made him the perfect fit for this project.

Partnering with Army Combat Veteran Brandon Sugar, who holds a degree in Graphic Design from Jacksonville University, brought a unique perspective to the design process. Brandon's experience and understanding of the veteran community allowed us to create a logo that truly represents the mission of National Invest In Veterans Week®.

As a nationally syndicated columnist, I had the honor of overseeing the design and deployment of the National Invest In Veterans Week® logo, which was created in collaboration with Army Combat Veteran Brandon Sugar. While graphic design isn't my area of expertise, I was fortunate enough to work with a talented designer who brought our vision to life.

The process behind envisioning and creating the logo was a collaborative effort. We wanted to create a design that would evoke a sense of pride and patriotism, while also highlighting the importance of investing in our nation's veterans. We chose a blue reef with a star in the middle to symbolize the strength and resilience of our military community. The shopping bag with the American flag overlay represents the idea of investing in veteran-owned businesses and supporting our nation's economy. And of course, the green sun adds a touch of vibrancy and energy to the design.

When it came to the color scheme, we selected shades of blue, green, and white to create a cohesive and eye-catching design. The dark blue (#3c3b6e) represents stability and trust, while the light pink (#e8bdad) adds a touch of warmth and approachability. The lavender gray (#b3b1cb) adds a sense of sophistication and balance, while the bright green (#6fbf55) symbolizes growth and vitality. Finally, the white (#ffffff) provides contrast and balance to the overall design.

Overall, the National Invest in Veterans Week® logo was designed with intention and purpose. It is a reflection of our commitment to supporting and investing in our nation's veterans, and we hope that it inspires others to do the same.

Behind the color choices

To start, we carefully considered each element of the design. The blue reef with the star in the middle represented the unity and support that we wanted to promote throughout the week. We chose blue as it is a calming color that also symbolizes trust and loyalty. The star in the center represents the bright future that veterans can achieve with the right support and investment.

Next, we added the shopping bag with an American flag overlaid to emphasize the importance of buying from and supporting veteran-owned businesses. We chose the flag to represent the patriotism and dedication of the veteran community.But we didn't want the design to feel too heavy or serious, so we added a touch of vibrancy and energy with the green sun. Green is often associated with growth, renewal, and hope, all of which are important themes when it comes to investing in our veterans and their businesses.

Finally, we chose the color codes #3c3b6e, #e8bdad, #b3b1cb, #6fbf55, and #ffffff to bring the design to life. The deep blue (#3c3b6e) provided a strong foundation, the pale purple (#b3b1cb) added a touch of sophistication, and the bright green (#6fbf55) brought energy and vitality. Finally, we used white (#ffffff) to create contrast and make the design pop.

Why collaborate with a combat veteran for this branding project?

Partnering with a combat veteran like Brandon Sugar for the design of the National Invest In Veterans Week® logo is not only a symbol of our commitment to supporting veterans, but it's also a testament to the skills and talent that veterans bring to the table. Brandon's degree in graphic design from Jacksonville University and his experience as an Army combat veteran made him the perfect fit for this project.

But this partnership is about more than just creating a logo. It's about honoring and recognizing the sacrifices that veterans have made for our country and their continued contributions to our communities. By investing in veteran-owned businesses and promoting their products and services, we can help create economic opportunities and support their transition into civilian life.

The National Invest In Veterans Week® logo represents this commitment to veterans and their businesses. The blue reef and star symbolize the strength and unity of our country, while the American flag overlay on the shopping bag represents the economic benefits of investing in veteran-owned businesses. And of course, the green sun adds a touch of vibrancy and energy to the design, reminding us of the resilience and determination of our nation's veterans.

In the end, it's all about recognizing the value and potential of our veterans and supporting them in their post-military endeavors. By partnering with Brandon Sugar and Tech From Vets, we were able to create a logo that not only represents this mission but also celebrates the creativity and talent of our veterans.

Action Zone Tampa Celebrates National Invest In Veterans Week®: Honoring Veteran-Owned Businesses and Empowering Their Entrepreneurship

Small business owners are the backbone of our economy, and veteran-owned businesses are no exception. In fact, veterans are twice as likely to start a business than non-veterans. That's why Action Zone Tampa, a non-profit organization that supports veteran entrepreneurs, is hosting events throughout the week to raise awareness about the importance of investing in veteran-owned businesses.

On March 1st, Action Zone Tampa will be at the Entrepreneur Collaborative Center (ECC) for the 1 Million Cups event, where two veteran-owned businesses will present their ideas. The next day, on March 2nd, at HCC Dale Mabry's inLab, the organization will host a panel featuring different Veteran Service Organizations (VSOs) in Tampa Bay, such as Veterans Relief Fund and Tampa Bay VetNet. The panelists will discuss how their respective organizations are helping the Veteran community.

On March 3rd, at the Action Zone Tampa location in ECC, attendees can learn about suicide prevention resources from Tony Williams of Veterans Serving Veterans and Dr. Carlos Garcia of Tampa Counseling & Wellness. The panel will also discuss the resources available to help veterans start or grow their own businesses, featuring Action Zone Tampa representatives, Bunker Labs, InLab, and the ECC.

Throughout the week, Action Zone Tampa will continue to celebrate and support veteran entrepreneurs. On March 6th, they will host a Military spouse Networking event, and on March 7th, they will wrap up the week with a celebration at Lee's Grocery, featuring a no-host social event.

Investing in veteran-owned businesses is essential for a multitude of reasons. By investing in these businesses, we can help create jobs for fellow veterans and reduce veteran unemployment rates. Veteran-owned businesses also bring valuable skills to the table, such as leadership, decision-making, and problem-solving. And, as studies have shown, they are often more successful than non-veteran businesses.

In conclusion, National Invest In Veterans Week is an opportunity for us to recognize and support veteran-owned businesses. By doing so, we can create more job opportunities for veterans and contribute to a stronger economy. Join Action Zone Tampa in celebrating National Invest In Veterans Week® and supporting our veteran entrepreneurs.

Bonus Tip: How to Maximize Your Attendance at National Invest In Veterans Week® Events

Attending events during National Invest In Veterans Week® is a great way to network, learn about available resources, and connect with other veterans in the community. To make the most of your attendance, consider these tips:

1. Set goals: Before attending an event, set clear goals for what you want to achieve. This could be to meet a certain number of people, learn about a specific program or resource, or find a mentor. Having goals in mind will help you focus your time and energy.

2. Bring business cards: Make sure to bring plenty of business cards to hand out to other attendees. This is a great way to exchange contact information and stay in touch after the event.

3. Dress professionally: Even if the event is casual, it's important to make a good impression by dressing professionally. This will show that you take your business and networking seriously.

4. Follow up: After the event, make sure to follow up with any new contacts you made. This could be through email, phone, or LinkedIn. Be sure to thank them for their time and reiterate any goals or opportunities discussed.

By following these tips, you can make the most out of your attendance at National Invest In Veterans Week® events and further your personal and professional goals.

Celebrating National Invest in Veterans Week: Creative Ways Legislators and Officials Can Empower Veteran Entrepreneurs

National Invest In Veterans Week is a vital opportunity for legislators and government officials to recognize and support the invaluable contributions that veteran entrepreneurs make to the economy. One way to celebrate this week is by issuing proclamations that highlight the significance of veteran-owned businesses and encourage the community to support them.

Proclamations can be issued at the national, state, and local levels, and can generate awareness and support for veteran-owned businesses. These documents provide an official statement of support for veteran entrepreneurs and can encourage the community to patronize their businesses. Additionally, proclamations can be used to raise awareness about the challenges that veteran entrepreneurs face, including access to capital, markets, and mental health support.

Another way to celebrate National Invest In Veterans Week is by organizing networking events and mentorship programs that connect veteran entrepreneurs with experienced business leaders. These events can provide invaluable opportunities for veteran entrepreneurs to learn from successful business leaders, make important connections, and gain insights into the intricacies of running a business.

Mentorship programs can also help veteran entrepreneurs to overcome the unique challenges they face, such as access to markets and mental health support. By providing access to experienced mentors, veteran entrepreneurs can gain the skills and knowledge needed to succeed in today's competitive business environment.

Finally, another way to celebrate National Invest In Veterans Week is by partnering with mental health organizations and advocacy groups to raise awareness about the mental health challenges that many veterans face. This includes campaigns to destigmatize mental health issues and provide access to resources and support for veterans and their families.

By addressing mental health challenges, legislators and government officials can help to ensure that veteran entrepreneurs have the support they need to succeed in their entrepreneurial ventures. This support can make all the difference for veterans who are struggling to navigate the complexities of entrepreneurship and can help them to build sustainable, successful businesses that contribute to economic ecosystems and create job opportunities for fellow Americans.

In conclusion, National Invest In Veterans Week is a vital opportunity to celebrate and support the contributions that veteran entrepreneurs make to the economy. Legislators and government officials can play a crucial role in this effort by issuing proclamations, organizing networking events and mentorship programs, and partnering with mental health organizations and advocacy groups. By working together, we can ensure that veteran entrepreneurs have the support they need to succeed in their entrepreneurial ventures and contribute to economic growth and job creation.

National Invest in Veterans Week Highlights Importance of Supporting Veteran-Owned Businesses and Employment Opportunities

For Immediate Release

National Invest In Veterans Week, a week-long event from March 1st to March 7th, is calling on businesses, organizations, and individuals to support veteran-owned businesses and employment opportunities. In partnership with Action Zone Tampa, a non-profit organization that supports veteran entrepreneurs, a series of events have been hosted throughout the week to promote the skills and leadership that veterans bring to the table as business owners and entrepreneurs.

During the first three days of the event, a variety of panels and workshops were held to support veteran entrepreneurs. These events focused on topics such as suicide prevention resources, employment opportunities, and resources for starting and growing a business. Many businesses and organizations have pledged their support, recognizing the importance of investing in veterans and their businesses. National Invest In Veterans Week and Action Zone Tampa have generated an outpouring of advocacy from supporters of veteran-owned businesses.

Through social media, many organizations, government officials, and supporters have advocated for the importance of supporting veterans and their businesses. The use of the event's hashtag has helped raise awareness about the challenges that veterans face when starting and growing their businesses, and promoted opportunities to invest in them.

On day 4 of the event, Action Zone Tampa will host a series of workshops and panels focused on job creation and economic growth through investing in veteran-owned businesses. This day will also highlight the many success stories of veteran-owned businesses and the positive impact they have had on their communities and the economy.

National Invest In Veterans Week and Action Zone Tampa continue to call on businesses, organizations, and individuals to join the effort to support veteran-owned businesses and employment opportunities. By investing in veterans, we can recognize and support the sacrifices and contributions of our veteran community, while promoting job creation and economic growth. To learn more about National Invest In Veterans Week and Action Zone Tampa, visit investinveteransweek.com and actionzonetampa.com, respectively.

About National Invest In Veterans Week

National Invest In Veterans Week is a week-long event that occurs annually from March 1st to March 7th. The purpose of this event is to raise awareness about the importance of investing in veteran-owned businesses and employment opportunities. It is a call to action for businesses, organizations, and individuals to support veterans in their entrepreneurial pursuits and recognize their unique skills and leadership abilities as business owners and entrepreneurs.

Veteran Entrepreneurship: The Key to Boosting the Economy and Supporting Our Heroes. Here's How Legislators Can Take Action

Capt. Sherman Williams, who served during Operation Iraqi Freedom in the early 2000s founder of Body Aqua.

As a society, we bear responsibility for the men and women who have served our country. When these courageous individuals transition to civilian life, it is imperative that we do everything we can to support them in their endeavors. One way we can do this is by supporting veteran entrepreneurs. Veteran entrepreneurs are an integral part of the economy, contributing to job creation and economic growth. However, they often face extraordinary challenges when starting and growing their businesses, such as navigating the civilian business ecosystem and adapting to new business trends and technological advancements. By providing resources and support to veteran entrepreneurs, legislators can help these heroes succeed and contribute to the overall prosperity of their communities. 

There are numerous reasons why legislators should support veteran entrepreneurs. Here are a few to consider before diving into the local economic benefits of supporting veteran entrepreneurs.

Veteran entrepreneurs contribute to economic growth: Veteran entrepreneurs are a vital part of the economy and contribute to job creation and economic growth. By supporting veteran entrepreneurs, legislators can help to stimulate local economies and promote a prosperous economy.

Veteran entrepreneurs face unique challenges: Transitioning from military to civilian life can be challenging, and veteran entrepreneurs often face distinctive challenges when starting and growing their businesses. Legislators can help to level the playing field by providing resources and support for these entrepreneurs.

Supporting veteran entrepreneurs is good for society: In addition to the economic benefits, supporting veteran entrepreneurs is also good for society as a whole. Veteran entrepreneurs often bring valuable skills and experiences to their businesses, and their success can have a positive impact on their communities.

It is the right thing to do: Finally, supporting veteran entrepreneurs is simply the right thing to do. These individuals have served our country and deserve our support as they transition to civilian life and pursue their entrepreneurial goals.

By supporting veteran entrepreneurs, legislators can help these heroes succeed and contribute to the overall well-being of their communities and the country. In addition to the economic benefits, supporting veteran entrepreneurs is also a benefit for society as a whole. 

Below, we will explore the many reasons why legislators should support veteran entrepreneurs along with the specific ways that they can take action to help these heroes thrive in the civilian economy.

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There are many ways that legislators can support veteran entrepreneurs in their transition from military to civilian life. Here are a few examples:

Provide funding for veteran-owned businesses: Legislators can allocate funds specifically for veteran entrepreneurs to start or grow their businesses. This can be in the form of grants, loans, or other types of financial assistance.

Create tax incentives for veteran entrepreneurs: Legislators can also create tax incentives for veteran entrepreneurs, such as tax breaks or credits for starting or growing a business.

Offer resources and training: Legislators can work with organizations that provide resources and training for veteran entrepreneurs, such as mentorship programs, business planning workshops, and networking events.

Promote veteran-owned businesses: Legislators can also help promote veteran-owned businesses by highlighting their success stories and encouraging the public to support them.

Create policies that support veteran entrepreneurs: Legislators can also create policies that make it easier for veteran entrepreneurs to start and grow their businesses, such as streamlined licensing processes or reduced fees.

Partnering with veteran-focused organizations: Legislators could consider partnering with veteran-focused organizations, such as veteran service organizations or military-focused incubators, to support veteran entrepreneurs. These organizations often have valuable resources and expertise that could be leveraged to help veteran entrepreneurs succeed.

Offering targeted technical assistance: Legislators could consider offering targeted technical assistance to veteran entrepreneurs in specific industries or sectors. For example, a legislator might work with a local university or business development center to provide specialized training or mentorship for veteran entrepreneurs in the tech industry.

Providing support for veteran entrepreneurs who are also farmers: Many veteran entrepreneurs are interested in starting or growing farms or agricultural businesses. Legislators could consider providing resources and support specifically for these entrepreneurs, such as funding for equipment or training in sustainable farming practices.

Supporting veteran entrepreneurs who are also minority-owned businesses: Legislators could also consider supporting veteran entrepreneurs who are also minority-owned businesses, as these entrepreneurs may face additional challenges in starting and growing their businesses.

Encouraging federal contracting opportunities for veteran-owned businesses: Finally, legislators could work to increase federal contracting opportunities for veteran-owned businesses. This could include lobbying for changes to federal procurement policies or working with federal agencies to increase their outreach to veteran entrepreneurs.

In conclusion, veteran entrepreneurs deserve our support and appreciation. These heroes have served our country and now bring valuable skills and experiences to the civilian economy. By supporting veteran entrepreneurs, legislators can help these individuals succeed and contribute to the overall prosperity of their communities.

Essentially, there are many ways that legislators can support veteran entrepreneurs, including providing funding, creating tax incentives, offering resources and training, promoting veteran-owned businesses, and creating policies that make it easier for these entrepreneurs to start and grow their businesses. By taking action in these areas, legislators can make a real difference in the lives of veteran entrepreneurs and help them thrive in the civilian economy.

We encourage legislators to consider the many benefits of supporting veteran entrepreneurship and to take action to support these heroes as they transition from military to civilian life. Together, we can create a brighter future for veteran entrepreneurs and their communities.

HOW TO OBSERVE #NationalInvestInVeteransWeek

Celebrating National Invest in Veterans Week: Empowering Veteran Entrepreneurs

One of the most frequently asked questions about National Invest In Veterans Week is what awards the organization has won. We are honored to have been recognized for our work with a 2017 BizTech Award from Comcast Business, the Best Social Impact Initiative of 2021 by The Ritz Herald, a Veterans in Business Award from The Hudson Weekly, and an Innovative Media Excellence Award from the Belmont Star. These awards inspire us to continue our work and serve veterans nationwide.

At the heart of National Invest In Veterans Week is the mission to solve a critical problem facing many veterans. As they transition from military service, veterans are often presented with opportunities to work for companies rather than start their own businesses. Our organization supports veteran entrepreneurs through advocacy, impact, and branding to help them become established, successful business owners.

National Invest In Veterans Week is observed each year from March 1st through March 7th, during which we honor aspiring and established veteran business owners and their contributions to the economy. It is essential to recognize the significant impact that veteran business owners have on economic ecosystems nationwide. Small business firms owned by veterans employ 5.03 million people, have an annual payroll of $195 billion and receipts of $1.14 trillion, representing only 9.1 percent of all U.S. businesses. However, younger veterans are owning businesses at lower rates compared to past generations, and veteran entrepreneurship is facing a generational decline.

To empower veteran business owners of all generational demographics, National Invest In Veterans Week inspires the community to support our brave heroes as they start and grow businesses. Our organization helps veteran entrepreneurs build sustainable, successful businesses, contributing to the nation's economy and creating jobs for fellow Americans.

Simply put, National Invest In Veterans Week is a social impact organization dedicated to advocating for veteran entrepreneurs nationwide. Our mission is to empower veteran business owners to become established and successful, contributing to economic ecosystems and creating job opportunities for fellow Americans. As we celebrate National Invest In Veterans Week, let us recognize the invaluable impact that veteran entrepreneurs have on our nation's economy and support their endeavors.

A key challenge that veteran entrepreneurs face is access to markets. Many veterans are not familiar with the intricacies of marketing and sales, and may struggle to find customers for their products or services. This is particularly true in today's highly competitive business environment, where digital marketing and social media have become essential tools for reaching new audiences.

To address this challenge, National Invest In Veterans Week has launched a number of initiatives to help veteran entrepreneurs build their brands and connect with potential customers. This includes social media campaigns, networking events, and mentorship programs with experienced marketers and business leaders. By providing these resources, National Invest In Veterans Week is helping veteran entrepreneurs to build their brands and expand their reach in the marketplace.

Finally, one of the most significant challenges that veteran entrepreneurs face is the stigma surrounding mental health. Many veterans experience post-traumatic stress disorder (PTSD) and other mental health issues as a result of their service, which can make it difficult to navigate the complex world of entrepreneurship. This is compounded by the fact that many veterans are reluctant to seek help for their mental health issues, due to a variety of cultural and societal factors.

To address this challenge, National Invest In Veterans Week has partnered with mental health organizations and advocacy groups to raise awareness about the mental health challenges that veterans face. This includes campaigns to destigmatize mental health issues and provide access to resources and support for veterans and their families. By addressing this critical issue, National Invest In Veterans Week is helping to ensure that veterans have the support they need to succeed in their entrepreneurial ventures.

In conclusion, National Invest In Veterans Week is a critical initiative that is helping to support and empower veteran entrepreneurs nationwide. Through its partnerships, programs, and resources, this organization is helping to address some of the most significant challenges that veteran entrepreneurs face, including access to capital, markets, and mental health support. As we celebrate National Invest In Veterans Week, let us remember the brave men and women who have served our country, and let us continue to support them as they start and grow their businesses.

National Invest In Veterans Week Wins Multiple Awards in 2021

National Invest In Veterans Week Co-founder Jeff Shuford (far-left) Hosting a Business Summit

A team of military veterans has recently racked up a string of impressive wins for their revolutionary social impact organization. Coined National Invest In Veterans Week, the organization's mission is to empower the public to invest in the veteran population through veteran-owned business sustainment, educational development, and mental health empowerment. Celebrated during the first week of March, National Invest In Veterans Week's vision has made its way to South Carolina's legislatures. Concurrent Resolution 3825 was passed in February to honor veteran business owners during the week-long celebration statewide.

Their recent wins include:

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The Ritz Herald. Best Social Impact Initiative of 2021.

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The Ritz Herald editorial board named National Invest In Veterans Week "Best Social Impact Initiative of 2021" for their growing impact in the veteran entrepreneurial sphere. Led by Iraq War Veteran and nationally syndicated columnist Jeff Shuford, the organization launched multiple innovative digital marketing strategies that aided aspiring and established veteran business owners nationwide. As a Rolling Stone Culture Council member, Shuford devised unique social impact tactics that consisted of hashtag marketing, technological platform development, and engaging media campaign outreach, among other notable strategies. The publication stated, "As the brand continues its expansion nationally, the award-winning organization remains hyper-focused on utilizing innovative marketing techniques to advocate for veteran business owners throughout the country."

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Belmont Star. Innovative Media Excellence Award.

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The National Invest In Veterans Week team refined their mobile application on Google Play and their innovative Progressive Web Application in early 2021. Regarding the scope of the Innovative Media Excellence Award, the Belmont Star wrote, "The Innovative Media Excellence Award does not singularly focus on the development and launch of mobile applications. It also commemorates the hard work, persistence, determination, creativity, social impact, and brilliance in the leadership within the companies that have created the innovation that we find value in today." Although the design and execution of National Invest In Veterans Week's mobile innovations are distinguished, there was one significant aspect of the technology that the Belmont Star noted. "Recognizing that many tech companies are unsuccessful at marketing, National Invest In Veterans Week employs a proven innovative digital marketing approach rooted in social awareness."

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The Hudson Weekly. Veterans in Business Award Winner.

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Social impact was the main focus of this particular award from The Hudson Weekly. The publication wrote, "Veteran-focused organization National Invest In Veterans Week is our choice for the 2021 Veterans in Business Award. Founded in 2019, the organization has positively impacted veteran business owners nationwide with great success. What makes National Invest In Veterans Week unique is its innovative marketing and social impact strategy." The National invest In Veterans Week team won the 2017 BizTech Award under their Tech From Vets brand and brought the same innovative development and marketing to National Invest In Veterans Week. Co-founder and National Football League veteran Drayton Florence was the primary driving force behind both companies' success.

National Invest In Veterans Week Leadership

National Invest In Veterans Week is led by nationally syndicated columnist and Philadelphia native Jeff Shuford. Shuford became a nationally syndicated columnist at age 30, making him one of the youngest nationally syndicated columnists in the country and one of the youngest African-American nationally syndicated columnists of all time. In his current role with the American City Business Journals, Shuford's monthly column appears in more than 43 regional business newspapers. In his previous position with GateHouse Media, Shuford's weekly column appeared in 144 daily newspapers, 684 community publications, and over 569 local-market websites in 38 states, making him one of the country's most syndicated black columnists of all time.

Drayton Florence, serves as co-founder and director of strategic partnerships for National Invest In Veterans Week. Florence attended Tuskegee University and was inducted into Tuskegee University Hall Of Fame in 2014. He registered school-record three returns for touchdowns on interceptions at Tuskegee. As a senior, he was named first-team Division II All-America by the Associated Press and American Coaches Association. Florence is the highest drafted player to enter the National Football League from Tuskegee University. In his illustrious National Football League career, Florence was a member of the Carolina Panthers, Detroit Lions, Jacksonville Jaguars, and the Buffalo Bills. After playing eleven (11) seasons in the National Football League, Florence completed his degree at the University of North Florida with a Master's in Sport Management. Florence has made veteran business development his daily mission and continuously advocates veteran-focused initiatives throughout the country. As a co-founder of National Invest In Veterans Week, Florence runs the day to day operations that have allowed NIVW to expand further.

Originally Appeared Here: https://patch.com/pennsylvania/philadelphia/national-invest-veterans-week-wins-multiple-awards-2021-nodx

Press Release: National Invest In Veterans Week Wins Multiple Awards in 2021

Read the original article here

A team of military veterans has recently racked up a string of impressive wins for their revolutionary social impact organization. Coined National Invest In Veterans Week, the organization's mission is to empower the public to invest in the veteran population through veteran-owned business sustainment, educational development, and mental health empowerment. Celebrated during the first week of March, National Invest In Veterans Week's vision has made its way to South Carolina's legislatures. Concurrent Resolution 3825 was passed in February to honor veteran business owners during the week-long celebration statewide.

Their recent wins include:

The Ritz Herald. Best Social Impact Initiative of 2021.
The Ritz Herald editorial board named National Invest In Veterans Week "Best Social Impact Initiative of 2021" for their growing impact in the veteran entrepreneurial sphere. Led by Iraq War Veteran and nationally syndicated columnist Jeff Shuford, the organization launched multiple innovative digital marketing strategies that aided aspiring and established veteran business owners nationwide. As a Rolling Stone Culture Council member, Shuford devised unique social impact tactics that consisted of hashtag marketing, technological platform development, and engaging media campaign outreach, among other notable strategies. The publication stated, "As the brand continues its expansion nationally, the award-winning organization remains hyper-focused on utilizing innovative marketing techniques to advocate for veteran business owners throughout the country."

Belmont Star. Innovative Media Excellence Award.
The National Invest In Veterans Week team refined their mobile application on Google Play and their innovative Progressive Web Application in early 2021. Regarding the scope of the Innovative Media Excellence Award, the Belmont Star wrote, "The Innovative Media Excellence Award does not singularly focus on the development and launch of mobile applications. It also commemorates the hard work, persistence, determination, creativity, social impact, and brilliance in the leadership within the companies that have created the innovation that we find value in today." Although the design and execution of National Invest In Veterans Week's mobile innovations are distinguished, there was one significant aspect of the technology that the Belmont Star noted. "Recognizing that many tech companies are unsuccessful at marketing, National Invest In Veterans Week employs a proven innovative digital marketing approach rooted in social awareness."

The Hudson Weekly. Veterans in Business Award Winner.
Social impact was the main focus of this particular award from The Hudson Weekly. The publication wrote, "Veteran-focused organization National Invest In Veterans Week is our choice for the 2021 Veterans in Business Award. Founded in 2019, the organization has positively impacted veteran business owners nationwide with great success. What makes National Invest In Veterans Week unique is its innovative marketing and social impact strategy." The National invest In Veterans Week team won the 2017 BizTech Award under their Tech From Vets brand and brought the same innovative development and marketing to National Invest In Veterans Week. Co-founder and National Football League veteran Drayton Florence was the primary driving force behind both companies' success.

National Invest In Veterans Week Leadership

National Invest In Veterans Week is led by nationally syndicated columnist and Philadelphia native Jeff Shuford. Shuford became a nationally syndicated columnist at age 30, making him one of the youngest nationally syndicated columnists in the country and one of the youngest African-American nationally syndicated columnists of all time. In his current role with the American City Business Journals, Shuford's monthly column appears in more than 43 regional business newspapers. In his previous position with GateHouse Media, Shuford's weekly column appeared in 144 daily newspapers, 684 community publications, and over 569 local-market websites in 38 states, making him one of the country's most syndicated black columnists of all time.

Drayton Florence, serves as co-founder and director of strategic partnerships for National Invest In Veterans Week. Florence attended Tuskegee University and was inducted into Tuskegee University Hall Of Fame in 2014. He registered school-record three returns for touchdowns on interceptions at Tuskegee. As a senior, he was named first-team Division II All-America by the Associated Press and American Coaches Association. Florence is the highest drafted player to enter the National Football League from Tuskegee University. In his illustrious National Football League career, Florence was a member of the Carolina Panthers, Detroit Lions, Jacksonville Jaguars, and the Buffalo Bills. After playing eleven (11) seasons in the National Football League, Florence completed his degree at the University of North Florida with a Master's in Sport Management. Florence has made veteran business development his daily mission and continuously advocates veteran-focused initiatives throughout the country. As a co-founder of National Invest In Veterans Week, Florence runs the day to day operations that have allowed NIVW to expand further.

Why You Should Run Your Veteran Owned Business Like a Tech Startup

In today’s technological world, it’s apparent that Tech Startup’s are doing something right. They are getting all of the press, developing digital products that drive future innovation and their businesses are utilizing technology properly. Although we have so much innovation around us, we often find that most business owners are slow to adapt to the changing technological times.

The majority of small business owners is under impression that the word of mouth is the only use of effective marketing they need. No need to utilize social media or any digital marketing platforms to increase revenue, simply have great service and product and people will come back. This is not the case in today’s competitive marketplace. In a crowded marketplace, it’s hard for small businesses to separate themselves from the noise. A small business usually will try to rely on TV or Radio advertising and find that the return on investment is very poor. If only the business owner used social media properly they could understand that traditional marketing is almost obsolete. Not only is social media free it’s the most use technological service in the world. Facebook allows businesses to target specific demographics of people with targeted marketing and advertising. Your business page analytics allow you to track when people in your area are most online and where they live and work.TV can’t guarantee that the market you are targeting will be in front of the TV when your commercial plays. Businesses must look at alternative solutions to reach their target market. In a recent interview with the Jacksonville Business Journal, I reiterated that the goal for business owners should be to reach as many people as possible. Customers are not loyal to brands in today’s changing technological society. Online shopping has closed many big name department stores we would never have imagined would be out of business. Business owners need to understand that they can also be crippled by not having a technological advantage on their competition. My business Tech From Vets decided instead of simply selling our award-winning services we would help business owners understand the reason why technology is important and how they can keep up with the mobile landscape.

Many business owners can’t understand the importance of mobile applications and they are afraid technology draws a wedge between their business and their customers. I agree to some degree however when technology is used effectively it can bring customers closer to a business. With mobile applications, when a business has an event they can send a push notification so the customer knows immediately. Businesses can integrate their Facebook and Twitter pages into their app so their customers can stay up to date and engage with the business. The business can feature a calendar of events and specials in the app so that customers can stay informed. There are many more features a business can utilize to engage with their customers and keep them coming back.

Business owners can’t neglect the future and if they do their business will suffer. Our goal at Tech From Vets was to empower and educate business owners to make wise technological decisions to keep and reach new customers.

National Invest In Veterans Week Launches The American Society of Veteran Business Owners

Earlier this year, National Invest In Veterans Week, a Tech From Vets brand, launched the American Society of Veteran Business Owners to help veteran entrepreneurs nationwide. Created to help veteran entrepreneurs build a community of like-minded warriors that served our nation with distinction, the society is aimed at connecting veterans at every stage of business development. "With so many veterans exiting the military interested in starting their businesses, the need to create an organization catered to serving their needs is an essential element to National Invest In Veterans Week," stated ASVBO co-founder Jeff Shuford. A 2018 study by the Small Business Administration (SBA) discovered numerous issues facing aspiring veteran business owners, and the American Society of Veteran Business Owners intends to highlight those issues. 

The study noted the value that veteran business owners bring to communities nationwide. "For decades, military veterans have been a vital part of the nation's business sector—leveraging the valuable skills they gained during their service to start businesses across the country. However, veteran entrepreneurship is facing a generational decline, with younger veterans owning businesses at lower rates compared to past generations. Furthermore, we are now beginning to see veterans owning businesses at lower rates compared to nonveterans," the study notes. The groundbreaking research originates from the Federal Reserve Banks' Small Business Credit Survey and detailed the struggles that veteran business owners face in the infancy of their company's development. The study states, "Of particular concern for policy makers is whether veterans have a more difficult time accessing capital than nonveteran business owners. In order to substantiate policy intervention on behalf of veteran entrepreneurs, it is necessary to size the market and understand the needs and challenges. While anecdotal evidence points to capital access challenges, systematic data collection has been limited."

Access to capital is a primary issue facing aspiring veteran business owners. In response to the study's findings, nationally syndicated columnist and co-founder of National Invest In Veterans Week Jeff Shuford highlighted the need for education regarding business capital options. "While surveying veteran entrepreneurs through private interviews and veteran business summits, the majority of veterans stated that they didn't know where to access the vital financing for their business ideas. Veterans mentioned that digital marketing was also difficult due to the nature of their particular business and the complexity of the digital marketing industry itself. Without the proper capital to hire experts with knowledge of digital marketing, veterans are left to develop inadequate strategies regarding advertising and business marketing online," stated Shuford. This is not an issue of veterans not having the skills to launch successful businesses; instead, as noted in the SBA study, veterans lack resources when launching their business concepts. "For decades, these skills manifested in strong entrepreneurial rates among veterans. A study conducted by the SBA's Office of Advocacy in 2011 found that military service is highly correlated with self-employment probability and that veterans are at least 45 percent more likely than those with no active-duty military experience to be self-employed. This economic engine for the US cannot be overstated; in 2012, there were 2.5 million veteran-owned businesses generating $1.1 trillion in sales and $195 billion in annual payroll," remarked the research study.

Put simply, regardless of the obstacles facing aspiring veteran business owners, the skills and lessons they learn from serving in our armed forces keep them focused on their mission of launching and supporting businesses in our local communities. The American Society of Veteran Business Owners' mission is to advocate for veteran entrepreneurs while connecting veterans with veteran business owners who have risen above these daunting hurdles.