Harvard Catalyst Lonnell McCall II Harvard Catalyst Lonnell McCall II

Harvard Catalyst Spotlights National Invest In Veterans Week® as Model for Cross-Sector Veteran Empowerment

In January 2025, Harvard Catalyst spotlighted National Invest In Veterans Week® as a model for civic innovation, calling on academic institutions, investors, and government leaders to support veterans not just in transition—but as economic catalysts. This recognition affirms the initiative’s expanding influence, as it becomes the first U.S.-based veteran business observance to gain international recognition, with recent adoption in Canada and the formation of ITA Growth Partners, a family office investing in veteran-owned businesses. With its language embedded in trademark law, the Congressional Record, and global media, National Invest In Veterans Week® is redefining veteran empowerment as a policy, investment, and institutional priority.

In a notable academic endorsement, Harvard Catalyst, the research and innovation platform of Harvard Medical School, published a January 22, 2025 feature recognizing National Invest In Veterans Week® (NIVW) as a leading civic model for veteran transition and entrepreneurship. The post—featured on Harvard Catalyst’s blog—highlighted the initiative’s far-reaching economic and social impact, citing it as both a moral imperative and an economic opportunity for policymakers, institutions, and private sector stakeholders alike.

“Investing in veterans is not only the right thing to do—it’s the smart thing to do,” the Harvard blog noted, emphasizing the critical need to support veterans through workforce integration, healthcare access, and entrepreneurial capital.

This rare acknowledgment from one of the nation’s most respected academic entities affirms what many in business and government have already embraced: National Invest In Veterans Week® is no longer a commemorative initiative—it is a federally trademarked civic infrastructure with legislative depth, international reach, and cross-sector influence.

From Academic Recognition to Economic Investment: ITA Growth Partners Launches

Just weeks after Harvard Catalyst’s post, the initiative gained further momentum through the March 3, 2025 announcement by ITA International of the formation of ITA Growth Partners—a family office founded by Mike and Kathy Melo, along with Katelyn (Melo) Byrd and Meredith (Melo) Cline. Designed to deploy patient capital into veteran-owned businesses, the firm is explicitly aligned with the values advanced by National Invest In Veterans Week®.

“Veterans are trained to lead under pressure, solve complex problems, and adapt—these are the very attributes we look for in high-growth founders,” said Mike Melo, Executive Chairman of ITA Growth Partners.

Operating outside the confines of traditional investment models, the firm will pursue long-term equity partnerships across diverse sectors, reinforcing a doctrine that views military service not as a résumé item—but as investable leadership capital.

Legislative Depth and Federal Recognition

The initiative’s legitimacy is grounded in both law and legislation. National Invest In Veterans Week® was officially registered with the U.S. Patent and Trademark Office on July 12, 2022 (U.S. Reg. No. 6784776), protecting its phraseology and enabling cohesive national campaigns. The observance has been recognized in:

  • The U.S. Congressional Record:

    • May 24, 2023 – Rep. Don Davis (NC-01) delivered a floor speech titled “Investing in Our Veterans” (Vol. 169, No. 88, Page H2588), echoing NIVW’s founding principles in support of the Veterans Jobs Opportunity Act.

    • March 8, 2024 – Rep. Matt Rosendale (MT-02) formally recognized the week as Invest in Veterans Week on the House floor (Vol. 170, No. 42, Page H1049), citing Montana’s official statewide observance.

  • State-Level Proclamations:

    • Montana Governor Greg Gianforte issued consecutive proclamations in 2023, 2024, and 2025, affirming March 1–7 as Invest in Veterans Week, making the state a legislative model for veteran economic support.

Crossing Borders: The First U.S. Veteran Business Observance Celebrated Internationally

On March 4, 2025, National Invest In Veterans Week® became the first U.S.-originated veteran business observance to receive international media recognition. In a feature published by Northern Ontario Business, the article called upon Canadian businesses—especially in skilled trades, construction, and mining—to support veteran transitions and invest in military-trained labor.

The piece spotlighted Helmets to Hardhats Canada, a nonprofit that aligns with NIVW’s mission by facilitating veteran reintegration through apprenticeships and workforce development. The resonance was unmistakable: a cross-border affirmation of National Invest In Veterans Week®’s doctrine of economic reciprocity for service.

Designed for Systems, Not Ceremonies

Founded in 2019 by Lt. Col. Rickey L. Pope (Ret.), NFL veteran Drayton Florence, and Iraq War veteran Jeff Shuford, National Invest In Veterans Week® was engineered not as a symbolic gesture, but as a systematic, scalable framework. Its protected language, institutional partners, and policy-adjacent footprint reflect a deliberate architecture built for sustainability and measurable impact.

Harvard Catalyst’s recognition confirms this. In its January 2025 blog post, the institution called for greater cross-sector collaboration, urging academic leaders, investors, and government agencies to coalesce around initiatives like NIVW to facilitate veteran success.

A New Standard for Civic Impact

With investment infrastructure like ITA Growth Partners, academic endorsement from Harvard Catalyst, legislative reinforcement through the Congressional Record, and now international media adoption in Canada, National Invest In Veterans Week® is emerging as a new standard in civic design—where trademark law, federal governance, capital deployment, and global discourse converge in service of those who’ve served.

As Harvard Catalyst aptly noted, the case for investing in veterans is not aspirational—it is structural, data-driven, and overdue.

To learn more about National Invest In Veterans Week®, visit:
https://www.investinveteransweek.com

To read the Harvard Catalyst blog post:
https://shrine-dev-node02.catalyst.harvard.edu/invest-in-veterans-week

To explore the Canadian coverage from Northern Ontario Business:
https://www.northernontariobusiness.com/spotlight/investing-in-veterans-a-call-to-northern-ontarios-business-community-10303906

To learn more about ITA Growth Partners, visit:
https://www.ita-intl.com

Read More
Lonnell McCall II Lonnell McCall II

Strategic Reflection: National Invest In Veterans Week® and the Codification of a National Doctrine of Veteran Investment

Since its founding in 2019, National Invest In Veterans Week® has operated from a singular premise: the act of military service is itself a profound investment in the nation—and that investment demands a reciprocal, institutional response. This is not a commemorative initiative cloaked in ceremony, but a federally trademarked civic framework, forged to realign national priorities around the economic empowerment of veteran entrepreneurs.

From legal protection to legislative proclamation, from rhetorical adoption to policy implementation, National Invest In Veterans Week® has moved with uncommon discipline across the intersections of law, governance, and language.

Its rising federal footprint is evidenced by two Congressional Record entries:

  • On May 24, 2023, Rep. Don Davis (NC-01) delivered a House floor speech titled “Investing in Our Veterans” (Vol. 169, No. 88, Page H2588), echoing the core language and principles of the initiative, even without citing it by name.

  • On March 8, 2024, Rep. Matt Rosendale (MT-02) formally recognized Invest in Veterans Week from the House floor (Vol. 170, No. 42, Page H1049), aligning his remarks with Montana’s official statewide proclamation.

Together, these entries mark a transition from grassroots observance to federal institutional recognition, embedding National Invest In Veterans Week® into the public record of American civic discourse.

Since its founding in 2019, National Invest In Veterans Week® has operated from a singular premise: the act of military service is itself a profound investment in the nation—and that investment demands a reciprocal, institutional response. This is not a commemorative initiative cloaked in ceremony, but a federally trademarked civic framework, forged to realign national priorities around the economic empowerment of veteran entrepreneurs.

From legal protection to legislative proclamation, from rhetorical adoption to policy implementation, National Invest In Veterans Week® has moved with uncommon discipline across the intersections of law, governance, and language. Today, its influence is measurable in the very structures of state and federal discourse.

South Carolina Leads Legislative Recognition

The earliest legislative codification came in 2021 through the South Carolina General Assembly. In its 124th Session, the legislature introduced and unanimously adopted H. 3825, a concurrent resolution officially recognizing National Invest In Veterans Week®, to be observed March 1–7, 2021.

Sponsored by more than 100 bipartisan state representatives—including Chris Wooten, Gilda Cobb-Hunter, Russell Fry, Todd Rutherford, and Leon Stavrinakis—this resolution affirmed the week’s purpose: to honor and uplift veteran-owned businesses. It encouraged civic institutions to provide commercial support and mentorship opportunities.


National Invest In Veterans Week® (NIVW), the only congressionally honored civic initiative of its kind, continues to gain significant national momentum as it is featured in Financial Poise™’s March 4, 2025 article, “Veteran-Owned Businesses Make All Kinds of Sense” by Mercedes Holmen. This feature highlights the rising economic impact and investability of veteran-owned businesses and complements NIVW’s growing federal and state-level recognition.

In recent years, the phrase “Invest in Veterans”—federally trademarked and protected under U.S. Registration No. 6784776—has evolved into more than a slogan. It now stands as a policy-aligned framework for economic and legislative support, cited across two entries in the Congressional Record, multiple U.S. House press releases, and three consecutive Montana gubernatorial proclamations (2023–2025).

Federal Recognition Overview

  • Congressional Record Entries:

    • May 24, 2023 – Rep. Don Davis (NC-01) delivered a floor speech aligned with NIVW principles, emphasizing investing in veterans and underserved communities.

    • March 8, 2024 – Rep. Matt Rosendale (MT-02) officially recognized “Invest in Veterans Week” during a House address, linking to Montana’s formal statewide proclamation.

  • U.S. House Press Releases:

    • March 2024 & April 2025 – Rep. Brian Mast (FL-21), a decorated Army veteran, explicitly named NIVW and reinforced its messaging in official press communications connected to veteran legislation and service center development.

  • Montana Executive Proclamations:

    • Governor Greg Gianforte has issued consecutive proclamations (2023, 2024, 2025) recognizing March 1–7 as “Invest in Veterans Week” statewide, cementing Montana’s leadership in veteran business advocacy.

Founded in 2019 by Lt. Col. Rickey L. Pope (Ret.), NFL veteran Drayton Florence, and Iraq War veteran Jeff Shuford, National Invest In Veterans Week® is not just a ceremonial week—it is a federally protected civic infrastructure designed to reframe military service as an economic asset.

Financial Poise™ Coverage and National Context

In Financial Poise™’s article, Holmen outlines why veteran-led businesses make sense for investors and the economy. Veterans are 45% more likely to start a business and often outperform peers due to their resilience, leadership, and operational experience.

Highlights from the article:

  • Veteran-owned businesses create 3.2 million jobs and contribute $983 billion annually to the U.S. economy.

  • Challenges persist—access to capital, mentorship, and networking remain major hurdles.

  • National Invest In Veterans Week® addresses these gaps through strategic syndication, legislative engagement, and educational platforms.

The combined recognition from Congressional Records, House press statements, and state-level proclamations—along with national business media coverage—positions National Invest In Veterans Week® as a leading force in veteran economic empowerment.

To read the full Financial Poise article:
https://www.financialpoise.com/invest-in-veteran-owned-business/

Entry into the Congressional Record

On May 24, 2023, Congressman Don Davis (NC-01) delivered a House floor speech titled “Investing in Our Veterans”, recorded in the Congressional Record (Vol. 169, No. 88, Page H2588). While he did not cite National Invest In Veterans Week® by name, Davis echoed its founding language:

“Investing in our brave veterans while helping the communities that need it most should be our highest priority.”

The phrase “Investing in Our Veterans” directly aligns with the initiative’s federally protected language established in 2019. Davis’s remarks also backed reforms like the Veterans Jobs Opportunity Act, promoting veteran entrepreneurship—further reinforcing alignment with the week’s mission.

Representative Brian Mast: A Federal Endorsement by Name

In March 2024, Congressman Brian Mast (FL-21), a U.S. Army veteran and double amputee, released a formal public statement titled “Invest in America, Invest in Veterans.” This time, National Invest In Veterans Week® was referenced explicitly:

“Just as these veterans invest in us and our safety, we must likewise invest in the veterans who have sacrificed so much for the greater good.”

Mast’s statement coincided with the passage of the Service-Disabled Veteran Opportunities in Small Business Act, tying policy directly to the observance.

In April 2025, Mast issued a second statement titled “Investing in Our Veterans”, using the phrase in reference to constituent services at the Thomas H. Corey VA Medical Center:

“Just as they have invested in us, we must invest in them.”

These two distinct uses of the “Investing in Our Veterans” title—by two different representatives across separate years—solidify the phrase’s federal adoption, showing rhetorical and legislative convergence with the initiative.

The Montana “Three-Peat”: Executive-Level Validation

At the executive level, Governor Greg Gianforte of Montana issued three consecutive gubernatorial proclamations—2023, 2024, and 2025—declaring March 1–7 as Invest in Veterans Week.

In his 2025 remarks, Gianforte said:

“I do hereby proclaim the week of March 1–7, 2025, as ‘Invest in Veterans Week’ in Montana to support our veterans and their investment in our communities.”

Montana, which holds the highest per capita veteran population in the U.S., has become a national model for state-level investment in veteran-owned businesses.

Founders and Framework: From Vision to Doctrine

The influence of National Invest In Veterans Week® traces back to its visionary co-founders:

  • Lt. Col. Rickey L. Pope (Ret.)

  • NFL veteran Drayton Florence

  • Iraq War veteran Jeff Shuford

These leaders crafted not only a week of recognition but an enduring, trademarked civic doctrine. Their strategic vision laid the foundation for cross-sectoral policy, economic empowerment, and federal adoption.

A Civic Doctrine Codified

What began as a civilian-led initiative is now legally protected, federally echoed, and legislatively reinforced. National Invest In Veterans Week® is no longer symbolic. It is actionable. It is lawfully real. And it is embedded in statehouses, Congress, and the executive branch.

This is the arc of civic invention made institutionally durable and federally indexable.
This is influence by design.

https://www.congress.gov/congressional-record/volume-169/issue-88/house-section/article/H2588-4?q=%7B%22search%22%3A%22Invest+in+veterans+week%22%7D&s=8&r=2

Read More
Lonnell McCall II Lonnell McCall II

National Invest In Veterans Week® (NIVW) has been honored with the prestigious Award by Acquisition International

National Invest In Veterans Week® (NIVW) has been honored with a prestigious award by Acquisition International. This recognition solidifies NIVW’s unmatched contributions to veteran entrepreneurship, intellectual property leadership, and its historic congressional recognition as the only trademarked veteran business observance in the United States.

For the first time in U.S. history, a single family has secured five Congressional Record entries, marking their contributions to American culture, economic empowerment, and veteran entrepreneurship. This level of institutional recognition is unprecedented, creating multi-generational leverage for brand expansion, policy influence, and global partnerships.

National Invest In Veterans Week® (NIVW) has been honored with the prestigious Business Excellence Award by Acquisition International. This recognition solidifies NIVW’s unmatched contributions to veteran entrepreneurship, intellectual property leadership, and its historic congressional recognition as the only trademarked veteran business observance in the United States.

Founded in 2019 by National Football League veteran Drayton Florence and nationally syndicated columnist and Iraq War veteran Jeff Shuford, NIVW was created to honor, elevate, and empower veteran entrepreneurs. Since then, it has transformed into a powerful economic movement, redefining veteran advocacy and setting the standard for veteran-focused economic empowerment.

With five Congressional Record entries, multiple state proclamations, a rapidly expanding global presence, and a proven track record of influencing policy, NIVW is not just an observance—it is a business-driven, social capital-powered force that is reshaping how veteran entrepreneurs succeed in the modern economy.

Congressional Recognition: Five Entries Cementing a Multi-Generational Legacy

For the first time in U.S. history, a single family has secured five Congressional Record entries, marking their contributions to American culture, economic empowerment, and veteran entrepreneurship. This level of institutional recognition is unprecedented, creating multi-generational leverage for brand expansion, policy influence, and global partnerships.

Breaking Down the Five Congressional Record Entries

📜 Bill Baker & The Five Satins (1994) – Doo-Wop Pioneers Recognized
📅 August 19, 1994 – Senator Joe Lieberman entered Bill Baker and The Five Satins into the Congressional Record, recognizing their iconic role in shaping American music history with In the Still of the Nite. This entry cemented their status as one of the most influential doo-wop groups of all time.

📜 Jim Freeman & The Five Satins (2015) – A Second Congressional Tribute
📅 April 23, 2015 – Rep. Rosa DeLauro reaffirmed the group’s lasting impact, noting how In the Still of the Nite remained a cultural touchstone for generations.

📜 Jim Freeman (2015) – Individual Recognition
📅 Later in 2015 – Jim Freeman was separately honored for his individual contributions to music, acknowledging his unique role in shaping the doo-wop genre beyond The Five Satins.

📜 Jeff Shuford (2024) – Championing Veteran Entrepreneurship
📅 March 8, 2024 – Rep. Matt Rosendale entered National Invest In Veterans Week® (NIVW) into the Congressional Record, spotlighting its impact on veteran-owned businesses.

📜 Jim Freeman & The Five Satins (2004) – ‘Lost in the Fifties Tonight’
📅 July 8, 2004 – The Congressional Record (E1318) acknowledged the cultural significance of Lost in the Fifties Tonight, which features In the Still of the Nite. This recognition further proves the lasting influence of The Five Satins, whose music has been woven into later generations of popular hits.

State Proclamations Expanding NIVW’s Influence

Beyond national recognition, the Freeman-Shuford family and National Invest In Veterans Week® have been honored at the state level for their contributions to music, business, and veteran advocacy.

🏛 South Carolina General Assembly – Recognizing National Invest In Veterans Week® and Jeff Shuford’s impact on veteran entrepreneurship.
📜 Montana Governor Greg Gianforte (2023 & 2024) – Issued proclamations acknowledging National Invest In Veterans Week®.
📜 Douglas County, Oregon (2022) – Honored National Invest In Veterans Week® for its role in promoting veteran-owned businesses.

These official proclamations further solidify NIVW’s position as a leading force in veteran economic policy and advocacy.

Jeff Shuford’s AI Research: Driving Economic Empowerment for Veterans

Jeff Shuford’s deep impact in artificial intelligence, predictive analytics, and AI ethics has solidified his role as a global thought leader in AI-driven economic empowerment. His research has been cited in leading AI and compliance journals, including:

✅ 'Deep Reinforcement Learning and Its Industrial Use Cases' (Wiley Online Library, 2025)
✅ 'A Multifaceted Vision of Human-AI Collaboration' (IEEE Access, 2025)
✅ 'Quantum Computing and Artificial Intelligence: Synergies' (Compliance Cosmos, 2025)

Shuford’s vision for AI-enhanced veteran entrepreneurship integrates predictive business modeling, AI-powered financial literacy tools, and ethical AI governance. His work demonstrates how AI can transform veteran entrepreneurship, improving access to funding, streamlining business operations, and enhancing decision-making.

Jim Freeman’s RIAA-Certified Legacy in Music

Jim Freeman’s contributions to music aren’t just cultural—they’re commercially significant, resulting in gold, platinum, multi-platinum, and diamond-certified albums.

RIAA-Certified Sales Featuring In the Still of the Nite

💎 DIAMOND® – Dirty Dancing soundtrack
💿 9X MULTI-PLATINUM® – Boyz II Men – Cooleyhighharmony
💿 PLATINUM® – Rock & Roll Era, 1956
💿 PLATINUM® – Boyz II Men’s tribute version
📀 GOLD® – The Beach Boys 15 Big Ones

RIAA-Certified Sales Featuring Lost in the Fifties Tonight

💿 PLATINUM® – Ronnie Milsap Greatest Hits Volume 2
📀 GOLD® – Ronnie Milsap Lost in the Fifties
📀 GOLD® – Ronnie Milsap 40 #1 Hits

This commercial success reinforces Jim Freeman’s lasting legacy in American music.

A Legacy That Spans Generations

With five Congressional Record entries, state proclamations, AI research citations, brand expansion strategies, and veteran-focused advocacy, National Invest In Veterans Week® has built a sustainable legacy that extends across business, culture, and policy.

🔗 Join the Movement & Build Social Capital

🌎 Visit InvestInVeteransWeek.com
📌 Follow NIVW on Social Media for Live Updates

Through a calculated blend of historical influence, AI innovation, and veteran economic advocacy, NIVW continues to redefine how social capital can be leveraged for long-term financial sustainability and cultural impact.

Read More
Lonnell McCall II Lonnell McCall II

A Call for National Recognition: Proclaiming National Invest In Veterans Week®

On behalf of all military dependents, veteran families, and the millions of Americans who understand the sacrifices of service, I am honored to call for official proclamations and presidential recognition of National Invest In Veterans Week® (NIVW)—a movement dedicated to honoring, supporting, and uplifting veteran entrepreneurs.

Each year, from March 1st to 7th, NIVW serves as a platform to celebrate the economic and social contributions of veterans who have transitioned from military service to business ownership. Their determination, resilience, and leadership continue to strengthen our nation’s economy, providing jobs, innovation, and lasting impact. Yet, their achievements remain under-recognized on the national level.

In 2024, states like Montana issued proclamations declaring Invest In Veterans Week, acknowledging the vital role veteran-owned businesses play in communities across America. Now, it is time to expand this recognition nationwide. A Presidential Proclamation would not only solidify this observance but would also ensure that veteran entrepreneurship receives the federal acknowledgment it deserves—highlighting their service not just on the battlefield, but in the economy.

Lonnell McCall II Sr. Spokesperson

On behalf of all military dependents, veteran families, and the millions of Americans who understand the sacrifices of service, I am honored to call for official proclamations and presidential recognition of National Invest In Veterans Week® (NIVW)—a movement dedicated to honoring, supporting, and uplifting veteran entrepreneurs.

Each year, from March 1st to 7th, NIVW serves as a platform to celebrate the economic and social contributions of veterans who have transitioned from military service to business ownership. Their determination, resilience, and leadership continue to strengthen our nation’s economy, providing jobs, innovation, and lasting impact. Yet, their achievements remain under-recognized on the national level.

In 2024, states like Montana issued proclamations declaring Invest In Veterans Week, acknowledging the vital role veteran-owned businesses play in communities across America. Now, it is time to expand this recognition nationwide. A Presidential Proclamation would not only solidify this observance but would also ensure that veteran entrepreneurship receives the federal acknowledgment it deserves—highlighting their service not just on the battlefield, but in the economy.

Through my role as the Lead Spokesperson for National Invest In Veterans Week®, I have witnessed firsthand the challenges veterans face in entrepreneurship and the importance of a unified effort to support them. State and local leaders, business communities, and policymakers must step forward to officially proclaim March 1st to 7th as National Invest In Veterans Week® and urge the President to do the same.

This is more than just a week—it’s a movement to ensure veteran-owned businesses thrive, their contributions are recognized, and their legacies continue to shape the future of our nation.

The Values That Drive My Mission

As the child of a military veteran, I’ve had the privilege of growing up with a deep appreciation for the core values instilled within military culture. These values—honor, discipline, loyalty, and selfless service—are not just words; they are guiding principles that have shaped my identity and outlook on life.

Being connected to such a great institution like the military, even if indirectly, has allowed me to witness the sacrifices made and the dedication required to serve something greater than oneself. These lessons have become the foundation of who I am today.

One of the most profound lessons I’ve learned is the importance of discipline. In the military, everything is structured, and there is a constant emphasis on efficiency and responsibility. Whether it’s waking up early to train, maintaining equipment, or executing a mission, discipline is at the core of success. Growing up in this environment, I’ve applied these same principles to my career, education, and community service, knowing that consistency and dedication are the keys to meaningful progress.

I have also inherited the loyalty and camaraderie that is deeply embedded in military culture. Service members rely on one another, forming unbreakable bonds built on trust and shared experiences. As a military veteran’s child, I’ve not only seen these bonds within my family but have also been embraced by a larger community that understands the sacrifices military families make. This experience has fueled my desire to contribute meaningfully to my community, both locally and internationally.

National Invest In Veterans Week®: A Global Platform for Veteran Entrepreneurs

One of the most impactful ways I have been able to serve this community is through National Invest In Veterans Week® (NIVW), where I am privileged to serve as the Lead Spokesperson. NIVW is not just a weeklong observance—it is a national and global platform that amplifies the voices of veterans, syndicates their stories, and advocates for their success in entrepreneurship.

Through NIVW, my words, and the words of veteran entrepreneurs, don’t stay confined to local communities—they reach national and international audiences. The power of syndication through NIVW allows veteran advocacy to spread across multiple U.S. states and 29 international markets, ensuring that veteran-owned businesses receive visibility, recognition, and the resources they need to thrive.

As Lead Spokesperson, I have had the privilege of:
Advocating for policies that support veteran-owned businesses at the local, state, and federal levels.
Collaborating with leaders to expand financial, educational, and mentorship opportunities for veterans.
Engaging with international military communities to advocate for global support for veteran entrepreneurs.

This work is far-reaching and deeply personal. The lessons of military service—discipline, resilience, and selfless service—are the same values that drive the veteran business community. Through NIVW, these stories are not only told, but they are amplified across borders, reaching millions who share the belief that veterans deserve every opportunity to succeed.

From Personal Lessons to Global Leadership

The combination of being raised with military principles, my contributions through National Invest In Veterans Week®, and my commitment to service-driven leadership have shaped me into a strong, determined individual.

In both my professional life and community work, I bring a sense of urgency, accountability, and purpose to everything I do. I’ve learned to work relentlessly toward my goals, just as soldiers do in their missions. Whether leading from the front or working behind the scenes, I carry the spirit of service, discipline, and dedication with me.

But this mission is bigger than me.

At its core, National Invest In Veterans Week® is more than just an initiative—it is a national movement, a catalyst for change, and a platform for amplifying veteran entrepreneurs’ impact. Through this platform, I am not just speaking for myself—I am speaking for the countless veterans whose contributions to our economy and society deserve recognition and celebration.

A Call to Action: Secure Proclamations & Presidential Recognition

Now, I call on:
📢 State and local officials to issue proclamations recognizing March 1st to 7th as National Invest In Veterans Week®.
📢 Business and community leaders to amplify veteran entrepreneurs, invest in their businesses, and create pathways for their success.
📢 The President of the United States to officially proclaim National Invest In Veterans Week®, cementing this initiative in national history as a recognized celebration of veteran entrepreneurs.

This is more than an observance—it is a movement that has the power to shape the future of veteran entrepreneurship. By working together, we can ensure that those who have served our nation are given the opportunities, resources, and recognition they rightfully deserve.

Together, we can make National Invest In Veterans Week® a permanent fixture in our nation’s calendar—a week where veteran entrepreneurs receive the support, celebration, and national recognition they have earned.

The time for action is now.

#InvestInVeteransWeek #NIVW #VeteranEntrepreneurs #SupportVeteranBusinesses #ProclaimNIVW #VeteranAdvocacy


📢 This story can also be found across our nationally syndicated network at the following locations:

📌 LouisianaVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 KansasVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 RhodeIslandVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 NewHampshireVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 DelawareVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 PennsylvaniaVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 SouthCarolinaVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 MississippiVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 WyomingVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 WestVirginiaVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 TennesseeVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 NewJerseyVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 NorthDakotaVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📌 FloridaVeterans.com/news/a-call-for-national-recognition-proclaiming-national-invest-in-veterans-week

📢 By syndicating this story across multiple state platforms, we ensure that veteran entrepreneurs and advocates nationwide can engage, support, and take action toward securing official recognition for National Invest In Veterans Week®. 🚀

Read More
Lonnell McCall II Lonnell McCall II

A Flashback to Statewide Efforts: Pioneering Veteran Support Through National Invest in Veterans Week®

As Veterans Day approaches, states across the nation reflect on their efforts to honor and support those who served in uniform. While the National Governors Association highlights impressive state-level initiatives, National Invest in Veterans Week® (NIVW) takes a transformative approach, creating an ecosystem of opportunity, advocacy, and innovation that amplifies state programs and fills critical gaps.

As National Invest in Veterans Week® (NIVW) approaches, states across the nation reflect on their efforts to honor and support those who served in uniform. While the National Governors Association highlights impressive state-level initiatives, National Invest in Veterans Week® (NIVW) takes a transformative approach, creating an ecosystem of opportunity, advocacy, and innovation that amplifies state programs and fills critical gaps.

NIVW stands as a dynamic, nationwide movement that bridges local and global efforts, empowering veterans to achieve sustainable success in entrepreneurship, housing, mental health, and beyond.

Honoring Local Heroes: State Initiatives That Set the Stage

Montana’s Veteran Commendations and Invest in Veterans Week

Montana Governor Greg Gianforte demonstrated leadership in honoring veterans through commendations and a roundtable discussion during Invest in Veterans Week. These efforts focused on collaboration between state agencies, advocates, and veteran organizations to address critical challenges such as housing, healthcare, and employment.

NIVW expands on such efforts by introducing global programs that connect veterans to capital, mentorship, and international business opportunities.

Read more: Championing the Complete the Mission Act of 2024.

Economic Empowerment: Advancing State-Level and Global Support

Maryland’s Financial Assistance for Veteran-Owned Businesses

Maryland Governor Wes Moore’s $2.2 million funding initiative for small, minority, and veteran-owned businesses is a clear example of state-level economic empowerment. By providing loans, equity investments, and job creation grants, Maryland fosters local growth and community impact.

NIVW complements these efforts by scaling resources through platforms like GermanyVeterans.com and FloridaVeterans.com, ensuring global access to mentorship, funding, and entrepreneurship opportunities.

Virginia’s V3 Program

Virginia’s Values Veterans (V3) Certified Employers program celebrates businesses committed to hiring veterans and military spouses. NIVW reinforces this mission by connecting veterans with global employers through tools like π.directory, a comprehensive listing of veteran-owned and veteran-friendly businesses.

Explore more: FeMil℠ and FeMil Lead℠ Empower Female Veterans.

Housing and Community: Building Resilience Beyond State Borders

New York’s Homes for Heroes Initiative

New York’s Homes for Heroes Veterans Apartments is an outstanding example of addressing housing insecurity among veterans. This state-led initiative provides permanent, supportive housing tailored to the needs of formerly homeless veterans.

NIVW amplifies such programs through its global Veterans’ Housing Initiative, offering financing options and partnerships to scale affordable housing projects for veterans worldwide.

Missouri’s Suicide Prevention Programs

Missouri’s focus on veteran suicide prevention aligns with NIVW’s broader mission to tackle mental health challenges. Through mentorship programs like FeMil Lead℠, NIVW empowers veterans to lead in their communities, fostering resilience and a sense of belonging that directly combats isolation and mental health issues.

The Global Impact of NIVW’s Vision

While states like California and South Carolina focus on localized support, NIVW creates a framework that transcends borders. Operating in 62 global markets, NIVW’s initiatives connect veterans to opportunities that would otherwise remain inaccessible, bridging local efforts with international impact.

Key Platforms Driving Global Change:

  • π.guru: A mentorship network connecting veterans with industry experts.

  • π.solutions: Providing tailored strategies to overcome business challenges.

  • π.digital: A hub for educational resources and business toolkits.

These innovative tools position NIVW as a catalyst for systemic change, complementing state-level efforts with a unified, global strategy.

Learn more: Driving Innovation and Empowering Veteran Entrepreneurship Across 62 Global Markets.

A Call to Action: Uniting Local and Global Efforts for Veterans

National Invest in Veterans Week® bridges the gap between state-level achievements and global opportunities, creating a comprehensive framework to support veterans at every stage of their journey. By combining localized resources with international reach, NIVW ensures no veteran is left behind.

How You Can Support the Mission:

  • Advocate for legislative reforms like the Invest in Veterans Stimulus Act to expand access to funding and federal contracting.

  • Explore state-specific platforms like FloridaVeterans.com to connect with tailored opportunities.

  • Join the conversation and access resources at National Invest in Veterans Week®.

Together, we can honor the sacrifices of our veterans by providing them with the tools, networks, and opportunities they need to thrive. National Invest in Veterans Week® is more than a movement—it’s a promise to invest in those who’ve invested in us.

Read More
Lonnell McCall II Lonnell McCall II

How Veterans Day Inclusivity and Entrepreneurship Are Shaping the Future: Honoring Veterans Through Innovation and Global Recognition

See how Veterans Day inclusivity and entrepreneurship are transforming the future of veteran empowerment. Learn about the global movement of International Veterans Day and how leaders like Jeff Shuford are using innovative technology to support veteran-owned businesses. Join the conversation with #HonorOurVets and explore initiatives that amplify veterans' voices and promote inclusivity in entrepreneurship.

Introduction

Veterans Day holds immense significance, not only for recognizing the sacrifices made by veterans but also for fostering an inclusive space that celebrates their diverse contributions. As we look beyond national borders, International Veterans Day has become a global celebration of veteran empowerment, entrepreneurship, and inclusivity. At the forefront of these initiatives is the visionary leadership of Jeff Shuford, whose entrepreneurial endeavors are paving the way for veterans worldwide. From the growing recognition of Veterans Day inclusivity to entrepreneurial innovations that honor our vets, this article explores how these key elements are shaping the future of veteran advocacy.

Veterans Day Inclusivity: A Step Toward Honoring All Who Served

Inclusivity plays a pivotal role in the evolving narrative of Veterans Day, where the focus is on recognizing veterans from all walks of life, regardless of gender, race, or background. The term "veterans day inclusivity" reflects a movement to honor the diverse range of experiences that veterans bring to the table. This inclusive approach has gained traction since 2019, when the concept of "Veterans Day Inclusivity" began gaining recognition for acknowledging underrepresented veteran communities.

As we advance toward a more inclusive Veterans Day celebration, several initiatives have emerged to create spaces where veterans can be celebrated and supported in unique ways. Hashtags like #HonorOurVets have gained momentum, fostering digital conversations that spotlight the varied backgrounds of veterans and the need for inclusivity.

International Veterans Day: Expanding Recognition Beyond Borders

While Veterans Day remains a largely U.S.-based celebration, International Veterans Day has emerged as a broader movement to recognize veterans globally. The term "international veterans day" is gaining prominence, with initiatives aimed at celebrating the contributions of veterans across the world, ensuring that their service is acknowledged on an international stage. Events and advocacy efforts linked to International Veterans Day underscore the importance of global unity in honoring veterans and ensuring they receive the support they deserve.

Shuford Entrepreneurship: Leading Veterans Into the Future

Entrepreneurship plays a crucial role in the post-service lives of veterans, offering opportunities for leadership, innovation, and financial independence. Jeff Shuford, a decorated veteran and successful entrepreneur, has been at the helm of several initiatives designed to empower veterans through entrepreneurship. His work has garnered significant attention, as reflected in the rising popularity of the term "Shuford entrepreneurship." Shuford's leadership in creating platforms like National Invest In Veterans Week® is revolutionizing the way veterans transition into entrepreneurial roles, offering support and resources through digital innovation and business mentorship.

Shuford's impact extends beyond the U.S. market, as his digital network of veteran-focused domains spans multiple countries, providing veterans with access to professional development and networking opportunities. This approach has created a global ecosystem where veterans can thrive as entrepreneurs, contributing to their communities and the global economy.

The Role of Hashtags in Honoring Veterans: #HonorOurVets

In the age of social media, hashtags have become powerful tools for advocacy and raising awareness. The hashtag #HonorOurVets has gained traction in recent years, serving as a rallying point for online campaigns that pay tribute to veterans' sacrifices and contributions. From social media posts to digital campaigns, these hashtags play a vital role in ensuring that veterans receive the recognition they deserve.

By using hashtags like #HonorOurVets and #NationalInvestInVeteransWeek advocates and supporters can unite in digital spaces, sharing stories of veteran empowerment, promoting veteran-owned businesses, and raising awareness about the importance of inclusivity.

Conclusion

Veterans Day, both in the U.S. and internationally, is more than just a day of remembrance—it's a celebration of inclusivity, entrepreneurship, and innovation. The rise of "veterans day inclusivity" and "international veterans day" underscores the global movement toward honoring veterans from all backgrounds and walks of life. Leaders like Jeff Shuford are spearheading this change, using entrepreneurship as a tool to empower veterans and ensure they have the support needed to succeed. By continuing to foster inclusive celebrations and promoting digital platforms that connect veterans globally, we can ensure that their contributions are recognized and honored every day.

Call to Action: Join the movement to promote inclusivity and honor veterans globally. Use hashtags like #HonorOurVets to show your support, and explore initiatives like National Invest In Veterans Week® to see how veterans are being empowered through entrepreneurship.

Read More
Lonnell McCall II Lonnell McCall II

Press Release: International Chamber of Veteran Entrepreneurs (ICVE) Uniting Veteran Entrepreneurs Globally Under the National Invest In Veterans Week® Banner

Today, National Invest In Veterans Week® (NIVW), co-founded by Iraq War veteran Jeff Shuford, marks a pivotal moment in veteran entrepreneurship with the launch of the International Chamber of Veteran Entrepreneurs (ICVE). Designed to connect veteran business owners globally, the ICVE builds on NIVW’s extensive collection of veteran-focused domains. This new network will offer unparalleled resources, including mentorship, training, and business support, enabling veterans to access region-specific services that cater to their unique needs.

Additionally, NIVW is expanding its reach with the launch of the first veteran-focused Progressive Web App (PWA) and a globally syndicated magazine, amplifying veteran voices across 40 international markets.

For Immediate Release | September 28, 2024 | Contact: Chynelle Washington

Washington, D.C. — Today marks a historic milestone as the National Invest In Veterans Week® (NIVW), co-founded by visionary entrepreneur and Iraq War veteran Jeff Shuford, announces the launch of the International Chamber of Veteran Entrepreneurs (ICVE). This initiative represents the most expansive global network of veteran entrepreneurs, designed to support, connect, and empower veterans in business across the world.

By leveraging the largest collection of veteran-focused domains outside of the U.S. Department of Veterans Affairs, the ICVE aims to create localized platforms for veteran-owned businesses, fostering a global community that serves their unique needs.

Mission

The ICVE, operating under the congressionally honored NIVW brand, is dedicated to building a cohesive global ecosystem for veteran entrepreneurs. Our mission is to provide veterans with seamless access to business resources, mentorship, training, and international networking opportunities. By connecting regional efforts under a unified global chamber, ICVE ensures that veterans—whether in the U.S. or abroad—can leverage the full power of the global economy.

Unmatched Digital Infrastructure for Veterans

NIVW has expanded its domain portfolio significantly, offering a digital platform for nearly every state, key territories, and numerous international regions. These platforms provide veterans with region-specific services and resources, ensuring that each community’s unique needs are addressed. From career assistance to health resources and business support, veterans will now be able to access information tailored to their geographical location.

A Comprehensive List of Veteran Domains

National Invest In Veterans Week® now holds domains across the United States, including 19 states, several territories, and 21 international regions (40 regions total). Below is the full list of new domains published under the NIVW brand:

United States Veterans Domains:

  • FloridaVeterans.com

  • KansasVeterans.com

  • NewHampshireVeterans.com

  • RhodeIslandVeterans.com

  • MarylandVeterans.com

  • LouisianaVeterans.com

  • PennsylvaniaVeterans.com

  • SouthCarolinaVeterans.com

  • MississippiVeterans.com

  • WyomingVeterans.com

  • NorthDakotaVeterans.com

  • NewJerseyVeterans.com

  • TennesseeVeterans.com

  • WestVirginiaVeterans.com

  • IowaVeterans.com

  • DistrictOfColumbiaVeterans.com

  • OklahomaVeterans.com

  • DelawareVeterans.com

  • PuertoRicoVeterans.com

International Domains:

  • PolandVeterans.com

  • TurkeyVeterans.com

  • SpainVeterans.com

  • GermanyVeterans.com

  • NorwayVeterans.com

  • AustraliaVeterans.com

  • SouthKoreaVeterans.com

  • JapanVeterans.com

  • FranceVeterans.com

  • UnitedKingdomVeterans.com

  • ItalyVeterans.com

  • NatoVeterans.com

  • UnitedNationsVeterans.com

  • Veterans.International

  • SwedenVeterans.com

  • ColombiaVeterans.com

  • NetherlandsVeterans.com

  • PortugalVeterans.com

  • BrazilVeterans.com

  • IcelandVeterans.com

  • BelgiumVeterans.com

With these domains, NIVW has created a digital framework that ensures veterans, no matter their location, can find support. This expansion also enables veterans to connect with others who share their experiences and challenges in transitioning from military to civilian life.

Global Syndication of NIVW Magazine

In a groundbreaking move, National Invest In Veterans Week® has become the first brand to create a network of nationally and internationally syndicated veteran contributors. Led by Jeff Shuford, a nationally syndicated columnist with extensive reach across major U.S. media outlets, the NIVW Magazine now extends its influence to 39 international markets. This syndication represents an unprecedented achievement for the veteran community, offering global exposure to veteran voices, businesses, and success stories.

"We’ve built a platform where veterans can contribute on both a national and international scale, elevating their stories to a worldwide audience," Shuford remarked. "It’s about creating opportunities and amplifying the impact of the veteran community."

Pioneering the First International Veteran-Focused Progressive Web App

In addition to the expansion of its veteran contributor network, National Invest In Veterans Week® has launched the first international Progressive Web App (PWA) designed specifically for veterans. Available across global platforms, this PWA empowers users to access NIVW’s resources seamlessly from any device, with minimal storage requirements and strong privacy protections.

"The creation of this app is another step in ensuring that veterans have access to vital resources, no matter where they are in the world," noted Lonnell McCall, a key spokesperson at NIVW. "By combining our nationally and internationally syndicated content with cutting-edge technology, we’re creating a truly global support network for veterans."

Revolutionizing Veteran Support with Technology

The acquisition of these domains reflects NIVW’s forward-thinking approach to veteran advocacy. By investing in these digital assets, the organization is establishing itself as a leader in the digital space, ensuring that veterans can easily access the resources they need.

Lonnell McCall highlighted the importance of this initiative: "Technology is at the heart of modern support systems, and we are ensuring veterans are not left behind. With these platforms, we’re offering them a lifeline—direct, region-specific assistance that makes a tangible difference in their lives."

Drayton Florence, NFL veteran and co-founder of the veteran-focused cause, also praised the initiative: "I’ve seen firsthand how much veterans need that extra push when they transition to civilian life. These platforms will be an invaluable resource, giving them the guidance, support, and tools they need to thrive."

A Bold Future for Veteran Advocacy

Looking ahead, National Invest In Veterans Week® plans to continue expanding its digital infrastructure, ensuring that veterans everywhere have access to the services and support they deserve. Jeff Shuford’s visionary leadership has positioned the organization at the forefront of digital stewardship for veterans, and this latest expansion is just the beginning.

"We’re building something that will last for generations," said Shuford. "This is about ensuring that every veteran—no matter where they are—has a place to turn to for support, guidance, and a sense of belonging."

About National Invest In Veterans Week®

National Invest In Veterans Week® was co-founded by Jeff Shuford and is one of the most prestigious initiatives dedicated to supporting veterans. Recognized by Congress, NIVW’s mission is to amplify the voices of veterans, promote veteran-owned businesses, and advocate for policies that facilitate a smooth transition from military to civilian life. Through its innovative digital platforms, NIVW continues to be a leader in providing veterans with the resources they need to thrive.

Media Contact:
Chynelle Washington
Press Office
Email: info@investinveteransweek.com
Phone: (301) 453-2801

Read More
Lonnell McCall II Lonnell McCall II

International Veterans Day: A New Chapter in Global Remembrance and Unity

March 3rd marks a significant milestone in the global calendar as International Veterans Day, a day dedicated to celebrating the contributions of veterans worldwide. This day transcends national boundaries and unifies international sentiments, acknowledging the shared experiences and sacrifices of military veterans from various nations. Unlike the traditional Veterans Day observed in the United States and similar commemorations on November 11th in other countries, March 3rd serves as a unique day of recognition, setting a new precedent for international veteran appreciation.

March 3rd holds deep historical roots with multiple significant events enhancing its selection as International Veterans Day. For instance, on this day in 1931, "The Star-Spangled Banner" was declared the national anthem of the United States, symbolizing national unity and resilience. Similarly, the establishment of the Federal Naval Reserve on March 3, 1915, underscored the importance of military readiness and strategic foresight. These events, among others, such as the statehood of Florida and the creation of the Minnesota Territory, contribute to the rich tapestry of March 3rd, making it a day not just of remembrance but also of celebration of progress and strategic milestones.

The decision to establish March 3rd as International Veterans Day was driven by the recognition of a gap in a truly global acknowledgment of veterans' contributions. While many countries have specific days to honor their military personnel, these often coincide with significant historical military events pertinent to those nations. International Veterans Day aims to transcend these national narratives, offering a day that can unite all countries in a collective acknowledgment of military service and sacrifice. It represents a day of solidarity, reflection, and celebration that resonates across all borders.

Compared to other commemorative days like the United States' Veterans Day, Anzac Day in Australia, or Volkstrauertag in Germany, March 3rd does not align with any existing national military remembrance days, thereby avoiding historical overlaps and ensuring its unique position as a day of inclusive international remembrance. This strategic choice allows for a more unified global observance, which celebrates the common values and sacrifices shared among the veterans of the world's military forces.

International Veterans Day encourages various forms of recognition and celebration. Activities range from social media campaigns promoting stories of international veterans, to community gatherings and parades in different countries. The day also promotes economic support for veteran-owned businesses globally and encourages educational and resourceful workshops that aid veterans in accessing benefits and opportunities. Through these actions, the day not only honors veterans but also supports their continued welfare and integration into civilian life.

Tied closely to International Veterans Day is the National Invest in Veterans Week®, observed from March 1st to 7th. This week focuses on advocacy for veterans, aiming to draw attention to and address their needs through educational, economic, and healthcare initiatives. By investing in the welfare of veterans, the week serves as a proactive approach to enhancing their lives and acknowledging their sacrifices in a tangible, impactful manner.

International Veterans Day on March 3rd is not merely a day of remembrance; it is a call to action for nations worldwide to unite in their respect and gratitude towards those who have served. It challenges the global community to rise above historical and nationalistic differences, fostering a shared identity and mutual respect among all veterans. This day asks us to reflect on the broader implications of military service — understanding it as a commitment that transcends national boundaries and unites individuals under the common cause of peace and security. As we move forward, March 3rd stands as a beacon of international unity and a testament to the enduring spirit of those who have served their countries across the globe.

Quick Facts:

"The Star-Spangled Banner" becomes official: On March 3, 1931, President Herbert Hoover signed a congressional act making "The Star-Spangled Banner" the official national anthem of the United States.

Establishment of the Federal Naval Reserve: On March 3, 1915, Congress established the Federal Naval Reserve, which played a significant role in the U.S. Navy's operations during major conflicts including World Wars I and II.

Statehood and territorial organization: Florida was admitted as the 27th state of the United States on March 3, 1845. Additionally, on March 3, 1849, Congress created the Minnesota Territory.

First amphibious military operation: March 3 marks the date of the first amphibious landing operation by American forces during the Revolutionary War.

Veterans Day Observances Worldwide: March 3 also provides an interesting contrast to how various nations honor their military veterans.

South Korea observes its Veterans Day on June 6th, which is also known as Memorial Day or "Hyun Choong Il".

Germany’s equivalent to Veterans Day is Volkstrauertag (People’s Day of Mourning), observed on the Sunday closest to November 16th.

Australia commemorates Anzac Day on April 25th.

Japan observes its Memorial Day for War Dead on August 15th.

In the United Kingdom, Remembrance Day is observed on November 11th, with the Sunday nearest to November 11th celebrated as Remembrance Sunday.

Choosing March 3rd as International Veterans Day provides a unique date that does not overlap with the national observances of these countries, allowing it to stand as a distinct day dedicated to celebrating the contributions of veterans globally.

Concluding Thoughts:

March 3rd isn’t just another day on the calendar; it’s a celebration of progress and remembrance in the fabric of world history.

March 3rd has been selected as the date for International Veterans Day to establish a unified global observance that honors veterans from every nation, surpassing the limitations of individual national histories.

International Veterans Day was established in 2024 by Iraq War veteran Jeff Shuford, under the guidance of LTC Rickey L. Pope, USA (Ret.), and with strategic advisement from Lonnell McCall II and NFL legend Drayton Florence.

The congressionally honored National Invest In Veterans Week® precedes the establishment of International Veterans Day and was created to encourage a week-long observance focused on increasing support and investment in the lives of veterans.

Read More

🫡 Meet the Team