Technical Aspects Behind The National Invest In Veterans Week® Logo
Synopsis
The reasoning behind the color choices for the National Invest In Veterans Week® logo is quite significant. The blue reef with a star in the middle represents strength and resilience, which are the core characteristics of our veterans. The blue color (#3c3b6e) symbolizes loyalty, trust, and wisdom, while the star also in blue (#3c3b6e) is a representation of guidance and achievement.
The shopping bag with the American flag overlay (#e8bdad) is a symbol of our nation's gratitude and support towards our veterans' businesses. The color red in the flag represents courage and sacrifice, white represents purity and innocence, and blue represents justice and perseverance.The green sun (#6fbf55) adds a touch of vibrancy and energy to the design, and it represents the growth and prosperity that veteran-owned businesses bring to our economy. Green is also a color of balance and harmony, representing the balance between our nation's support and the hard work and determination of veteran entrepreneurs.
Living the Mission
Partnering with a combat veteran like Brandon Sugar for the design of the National Invest In Veterans Week® logo is not only a symbol of our commitment to supporting veterans, but it's also a testament to the skills and talent that veterans bring to the table. Brandon's degree in graphic design from Jacksonville University and his experience as an Army combat veteran made him the perfect fit for this project.
Partnering with Army Combat Veteran Brandon Sugar, who holds a degree in Graphic Design from Jacksonville University, brought a unique perspective to the design process. Brandon's experience and understanding of the veteran community allowed us to create a logo that truly represents the mission of National Invest In Veterans Week®.
As a nationally syndicated columnist, I had the honor of overseeing the design and deployment of the National Invest In Veterans Week® logo, which was created in collaboration with Army Combat Veteran Brandon Sugar. While graphic design isn't my area of expertise, I was fortunate enough to work with a talented designer who brought our vision to life.
The process behind envisioning and creating the logo was a collaborative effort. We wanted to create a design that would evoke a sense of pride and patriotism, while also highlighting the importance of investing in our nation's veterans. We chose a blue reef with a star in the middle to symbolize the strength and resilience of our military community. The shopping bag with the American flag overlay represents the idea of investing in veteran-owned businesses and supporting our nation's economy. And of course, the green sun adds a touch of vibrancy and energy to the design.
When it came to the color scheme, we selected shades of blue, green, and white to create a cohesive and eye-catching design. The dark blue (#3c3b6e) represents stability and trust, while the light pink (#e8bdad) adds a touch of warmth and approachability. The lavender gray (#b3b1cb) adds a sense of sophistication and balance, while the bright green (#6fbf55) symbolizes growth and vitality. Finally, the white (#ffffff) provides contrast and balance to the overall design.
Overall, the National Invest in Veterans Week® logo was designed with intention and purpose. It is a reflection of our commitment to supporting and investing in our nation's veterans, and we hope that it inspires others to do the same.
Behind the color choices
To start, we carefully considered each element of the design. The blue reef with the star in the middle represented the unity and support that we wanted to promote throughout the week. We chose blue as it is a calming color that also symbolizes trust and loyalty. The star in the center represents the bright future that veterans can achieve with the right support and investment.
Next, we added the shopping bag with an American flag overlaid to emphasize the importance of buying from and supporting veteran-owned businesses. We chose the flag to represent the patriotism and dedication of the veteran community.But we didn't want the design to feel too heavy or serious, so we added a touch of vibrancy and energy with the green sun. Green is often associated with growth, renewal, and hope, all of which are important themes when it comes to investing in our veterans and their businesses.
Finally, we chose the color codes #3c3b6e, #e8bdad, #b3b1cb, #6fbf55, and #ffffff to bring the design to life. The deep blue (#3c3b6e) provided a strong foundation, the pale purple (#b3b1cb) added a touch of sophistication, and the bright green (#6fbf55) brought energy and vitality. Finally, we used white (#ffffff) to create contrast and make the design pop.
Why collaborate with a combat veteran for this branding project?
Partnering with a combat veteran like Brandon Sugar for the design of the National Invest In Veterans Week® logo is not only a symbol of our commitment to supporting veterans, but it's also a testament to the skills and talent that veterans bring to the table. Brandon's degree in graphic design from Jacksonville University and his experience as an Army combat veteran made him the perfect fit for this project.
But this partnership is about more than just creating a logo. It's about honoring and recognizing the sacrifices that veterans have made for our country and their continued contributions to our communities. By investing in veteran-owned businesses and promoting their products and services, we can help create economic opportunities and support their transition into civilian life.
The National Invest In Veterans Week® logo represents this commitment to veterans and their businesses. The blue reef and star symbolize the strength and unity of our country, while the American flag overlay on the shopping bag represents the economic benefits of investing in veteran-owned businesses. And of course, the green sun adds a touch of vibrancy and energy to the design, reminding us of the resilience and determination of our nation's veterans.
In the end, it's all about recognizing the value and potential of our veterans and supporting them in their post-military endeavors. By partnering with Brandon Sugar and Tech From Vets, we were able to create a logo that not only represents this mission but also celebrates the creativity and talent of our veterans.
Celebrating National Invest in Veterans Week: Creative Ways Legislators and Officials Can Empower Veteran Entrepreneurs
Learn how legislators and government officials can celebrate National Invest in Veterans Week by issuing proclamations and raising awareness about the invaluable contributions of veteran entrepreneurs to the economy.
National Invest In Veterans Week is a vital opportunity for legislators and government officials to recognize and support the invaluable contributions that veteran entrepreneurs make to the economy. One way to celebrate this week is by issuing proclamations that highlight the significance of veteran-owned businesses and encourage the community to support them.
Proclamations can be issued at the national, state, and local levels, and can generate awareness and support for veteran-owned businesses. These documents provide an official statement of support for veteran entrepreneurs and can encourage the community to patronize their businesses. Additionally, proclamations can be used to raise awareness about the challenges that veteran entrepreneurs face, including access to capital, markets, and mental health support.
Another way to celebrate National Invest In Veterans Week is by organizing networking events and mentorship programs that connect veteran entrepreneurs with experienced business leaders. These events can provide invaluable opportunities for veteran entrepreneurs to learn from successful business leaders, make important connections, and gain insights into the intricacies of running a business.
Mentorship programs can also help veteran entrepreneurs to overcome the unique challenges they face, such as access to markets and mental health support. By providing access to experienced mentors, veteran entrepreneurs can gain the skills and knowledge needed to succeed in today's competitive business environment.
Finally, another way to celebrate National Invest In Veterans Week is by partnering with mental health organizations and advocacy groups to raise awareness about the mental health challenges that many veterans face. This includes campaigns to destigmatize mental health issues and provide access to resources and support for veterans and their families.
By addressing mental health challenges, legislators and government officials can help to ensure that veteran entrepreneurs have the support they need to succeed in their entrepreneurial ventures. This support can make all the difference for veterans who are struggling to navigate the complexities of entrepreneurship and can help them to build sustainable, successful businesses that contribute to economic ecosystems and create job opportunities for fellow Americans.
In conclusion, National Invest In Veterans Week is a vital opportunity to celebrate and support the contributions that veteran entrepreneurs make to the economy. Legislators and government officials can play a crucial role in this effort by issuing proclamations, organizing networking events and mentorship programs, and partnering with mental health organizations and advocacy groups. By working together, we can ensure that veteran entrepreneurs have the support they need to succeed in their entrepreneurial ventures and contribute to economic growth and job creation.
Celebrating National Invest in Veterans Week: Empowering Veteran Entrepreneurs
Veterans have a wealth of skills and experience that make them well-suited to entrepreneurship. By following these tips and learning from the experience of successful veteran entrepreneurs, you can unlock the key to success in today's fast-paced economy. Read on to discover tips for building a thriving veteran-owned business, including the importance of having a clear vision, being adaptable, networking, understanding finances, and persevering through challenges.
One of the most frequently asked questions about National Invest In Veterans Week is what awards the organization has won. We are honored to have been recognized for our work with a 2017 BizTech Award from Comcast Business, the Best Social Impact Initiative of 2021 by The Ritz Herald, a Veterans in Business Award from The Hudson Weekly, and an Innovative Media Excellence Award from the Belmont Star. These awards inspire us to continue our work and serve veterans nationwide.
At the heart of National Invest In Veterans Week is the mission to solve a critical problem facing many veterans. As they transition from military service, veterans are often presented with opportunities to work for companies rather than start their own businesses. Our organization supports veteran entrepreneurs through advocacy, impact, and branding to help them become established, successful business owners.
National Invest In Veterans Week is observed each year from March 1st through March 7th, during which we honor aspiring and established veteran business owners and their contributions to the economy. It is essential to recognize the significant impact that veteran business owners have on economic ecosystems nationwide. Small business firms owned by veterans employ 5.03 million people, have an annual payroll of $195 billion and receipts of $1.14 trillion, representing only 9.1 percent of all U.S. businesses. However, younger veterans are owning businesses at lower rates compared to past generations, and veteran entrepreneurship is facing a generational decline.
To empower veteran business owners of all generational demographics, National Invest In Veterans Week inspires the community to support our brave heroes as they start and grow businesses. Our organization helps veteran entrepreneurs build sustainable, successful businesses, contributing to the nation's economy and creating jobs for fellow Americans.
Simply put, National Invest In Veterans Week is a social impact organization dedicated to advocating for veteran entrepreneurs nationwide. Our mission is to empower veteran business owners to become established and successful, contributing to economic ecosystems and creating job opportunities for fellow Americans. As we celebrate National Invest In Veterans Week, let us recognize the invaluable impact that veteran entrepreneurs have on our nation's economy and support their endeavors.
A key challenge that veteran entrepreneurs face is access to markets. Many veterans are not familiar with the intricacies of marketing and sales, and may struggle to find customers for their products or services. This is particularly true in today's highly competitive business environment, where digital marketing and social media have become essential tools for reaching new audiences.
To address this challenge, National Invest In Veterans Week has launched a number of initiatives to help veteran entrepreneurs build their brands and connect with potential customers. This includes social media campaigns, networking events, and mentorship programs with experienced marketers and business leaders. By providing these resources, National Invest In Veterans Week is helping veteran entrepreneurs to build their brands and expand their reach in the marketplace.
Finally, one of the most significant challenges that veteran entrepreneurs face is the stigma surrounding mental health. Many veterans experience post-traumatic stress disorder (PTSD) and other mental health issues as a result of their service, which can make it difficult to navigate the complex world of entrepreneurship. This is compounded by the fact that many veterans are reluctant to seek help for their mental health issues, due to a variety of cultural and societal factors.
To address this challenge, National Invest In Veterans Week has partnered with mental health organizations and advocacy groups to raise awareness about the mental health challenges that veterans face. This includes campaigns to destigmatize mental health issues and provide access to resources and support for veterans and their families. By addressing this critical issue, National Invest In Veterans Week is helping to ensure that veterans have the support they need to succeed in their entrepreneurial ventures.
In conclusion, National Invest In Veterans Week is a critical initiative that is helping to support and empower veteran entrepreneurs nationwide. Through its partnerships, programs, and resources, this organization is helping to address some of the most significant challenges that veteran entrepreneurs face, including access to capital, markets, and mental health support. As we celebrate National Invest In Veterans Week, let us remember the brave men and women who have served our country, and let us continue to support them as they start and grow their businesses.
🫡Our Team
“As an educator committed to professional growth, I fully endorse National Invest in Veterans Week® for recognizing that veterans are vital economic assets who deserve tangible support in entrepreneurship and workforce development.”

