SYSTEM ACTIVE 📺 DASHBOARD OBSERVANCE-AS-INFRASTRUCTURE

Observance-as-Infrastructure: A civic architecture where a national observance functions as year-round economic and policy infrastructure

A structurally rare model in which the observance operates as a coordination layer—deploying policy-neutral intelligence, research-backed signals, and deployable pathways that convert recognition into measurable participation.

System Overview

This environment is designed as a command surface: it reduces time-to-value by routing each visitor to an actionable tool, a validated reference layer, or a decision pathway—without requiring advocacy or speculative framing.

Veteran Economic Intelligence Dashboard Real-time market-aware signal surfaces for veteran participation and entrepreneurship.
Legislative Dashboard A policy-facing control surface for proclamations, proposals, and adoption-ready artifacts.
Media Command Signal-driven newsroom lane for ecosystem updates, validations, and system releases.
Global Observances Multi-market orientation designed as infrastructure extension, not seasonal expansion.
National Invest In Veterans Week®
A congressionally honored civic observance advancing veteran economic participation, entrepreneurship, and policy-aligned market intelligence through research, media, and public–private collaboration.

Platforms & Intelligence

Veteran Economic Intelligence Dashboard • Policy-Neutral Market Signals • Public Research & Surveys • Legislative Proposals & Proclamations • Media & International Observances

Research & Validation

Municipal & State Research Partnerships • Independent Data Institutions • Academic & Economic Citations • Public Records & Congressional Mentions • International Media Alignment

Legal & Disclosures

© 2019–2026 National Invest In Veterans Week®. All Rights Reserved. This website and its content are protected under trademark and copyright laws and are intended solely for personal, non-commercial use. This is not a government website and is not affiliated with any government agencies. Market ticker displays veteran-founded and veteran-led companies for informational purposes only and does not constitute investment advice.

Veteran Economic Intelligence System Operational Policy-Neutral 24/7
Cookie Preferences • All disclosures apply across dashboards, media surfaces, and embedded intelligence modules.
National Invest In Veterans Week Staff National Invest In Veterans Week Staff

Press Release: National Invest In Veterans Week Bestows Honorary Title on Jeff Shuford

December 14, 2024 – Celebrating Vision and Impact

National Invest In Veterans Week® (NIVW), the nationwide initiative co-founded by Jeff Shuford, has announced the bestowal of an honorary title on Shuford in recognition of his groundbreaking contributions to veteran advocacy and entrepreneurship. This honorary designation cements his legacy as a visionary leader whose work continues to empower veterans and inspire future generations.

A Legacy of Service
Jeff Shuford’s journey began with his distinguished military service during Operation Iraqi Freedom 06-07, earning accolades such as the Combat Action Badge. Transitioning to civilian life, Shuford channeled his experiences into founding initiatives like Tech From Vets and NIVW, which have become cornerstones in supporting veteran-owned businesses and addressing critical issues such as mental health and economic empowerment.

Symbolic Leadership
The honorary title recognizes Shuford not just as a founder but as a symbolic leader embodying the resilience, innovation, and determination of the veteran community. As the first Black individual to successfully trademark a national observance, Shuford has broken barriers while spotlighting the pivotal role veterans play in driving the economy.

Jeff Shuford Impact Day℠: A Tribute to Visionary Leadership
The announcement coincides with the celebration of Jeff Shuford Impact Day℠, observed annually on March 7th. This special day honors Shuford's birthday and his unmatched contributions to veteran advocacy and entrepreneurship. From fostering partnerships to developing platforms that amplify veterans’ voices, Shuford’s work exemplifies the theme of service and transformation.

Expanding a Global Mission
Under Shuford’s leadership, NIVW has grown into an internationally recognized initiative, syndicated across 19 U.S. markets and 21 international markets. This expansion highlights Shuford’s ability to bridge cultural and economic divides, uniting communities under a shared mission to honor veterans' sacrifices and contributions.

Recognition and Honors
Shuford’s accolades include a Congressional Record entry for NIVW, citations in renowned publications like Nature.com and NIH, and awards such as the BizTech Award from Comcast Business. His multigenerational legacy, intertwined with his grandfather Jim Freeman’s musical achievements, adds a unique cultural dimension to his advocacy work.

Looking Ahead
As National Invest In Veterans Week® continues to evolve, the honorary title bestowed upon Jeff Shuford serves as a reminder of the enduring impact of one individual’s vision. Shuford’s ability to innovate, advocate, and inspire makes him a beacon of hope and progress for veterans worldwide.

This honor underscores the transformative power of leadership rooted in service, symbolizing the ongoing journey toward a brighter, more inclusive future for the veteran community.

Read More
A shopping bag with an American flag design inside a green circle, with text indicating dates from March 1 to March 7.

🫡Our Team

  • A woman wearing a navy blazer with an embroidered coat of arms, gold lapel pin, and jewelry, sitting with her hands clasped, with American flags in the background.

    President Angel Shuford

    Chief Financial Officer (CFO) | Army Veteran

  • A man in a blue suit and white shirt standing in front of an American flag against a black background.

    Retired U.S. Army First Sergeant Kevin D. Shoun

    Senior Advisor | Civic Leadership and Policy Development

  • A woman with blonde hair smiling in front of an American flag and a black background with a logo that says 'National Invest in Veteran Owned Business Week.'

    Sara Pomposo

    Chief Advisor | Audience Growth & Strategic Syndication

  • A man in a red shirt holding a music award trophy, standing next to a framed platinum record plaque on display, with framed posters and awards hanging on the wall behind him.

    Jim Freeman of The Five Satins

    GRAMMY Hall of Famer | Brand Ambassador

  • A man with gray hair and glasses stands behind a music stand, speaking into a microphone while using hand gestures, against a dark background.

    Pastor Ron Henson

    Social Impact Advisor | Navy Veteran

  • A man in a U.S. military uniform in front of an American flag.

    LTC Rickey L. Pope USA, Ret.

    CO-FOUNDER | Retired Army Veteran, Retired Firefighter

  • A man in a gray blazer and shirt posing with arms crossed in front of a city skyline at dusk, with buildings and a bridge reflected in the water.

    Jeff Shuford

    CO-FOUNDER | Iraq War Veteran & Military Spouse

  • Three men in a discussion in an office break room with black and white geometric wallpaper. One man with a beard, wearing glasses and a suit, is talking to a bald man wearing a black sweater, who is making a gesture with his hands. The third man with dreadlocks, dressed in a blue suit and holding papers, listens attentively.

    Drayton Florence

    CO-FOUNDER | NFL Veteran & Military Brat

  • A smiling man with glasses, wearing a green sweater over a striped collared shirt, standing with crossed arms in an office space near a window, with framed certificates on the wall behind him.

    Erik M. Pelton & Associates, PLLC

    Trademark Attorney | Veteran IP Advocate

  • A man in a green vest with a plaid shirt and bow tie standing in front of a booth labeled 'Body Aqua' at a trade show or expo.

    CPT Sherman WIlliams, USA, Ret.

    Advisor | Retired Army Veteran

  • Two men in business suits having a meeting in an office with a window showing a city view, discussing a presentation on a laptop.

    Brandon Sugar

    Legacy UX/UI Designer | Army Veteran

  • A young man with dark hair styled back, light eyes, and a light beard, wearing a blue suit and white shirt, looking at the camera.

    Mike Bicek

    Creative Director | Army Veteran

  • A small brown and black puppy sitting on a red folding chair at the beach, with sunglasses and a colorful bag in the background.

    Private Jewel

    Co-Founders Pup | Biewer Terrier

  • A smiling man wearing sunglasses and a striped white shirt.

    Lonnell McCall I

    Sr. Spokesperson | Retired Navy Veteran

  • Celeste Everett

    Legacy IT Consultant | Army Veteran

  • Composite image of three young men dressed as a graduate, a football player, and a young man in formal wear against a stadium background.

    Lonnell McCall II

    Jr. Spokesperson | Military Brat

  • Close-up of a young man with dark brown hair, styled back, with light eyes, a light beard, and wearing a dark shirt, standing in front of a background with horizontal lines.

    Christopher B. Mueller

    Lead Video Spokesperson | Veteran Advocate

“As an educator committed to professional growth, I fully endorse National Invest in Veterans Week® for recognizing that veterans are vital economic assets who deserve tangible support in entrepreneurship and workforce development.”
— Samuel Lee, Lecturer at OpenClassrooms, Harvard Graduate, and Amazon Engineer