SYSTEM ACTIVE 📺 DASHBOARD OBSERVANCE-AS-INFRASTRUCTURE

Observance-as-Infrastructure: A civic architecture where a national observance functions as year-round economic and policy infrastructure

A structurally rare model in which the observance operates as a coordination layer—deploying policy-neutral intelligence, research-backed signals, and deployable pathways that convert recognition into measurable participation.

System Overview

This environment is designed as a command surface: it reduces time-to-value by routing each visitor to an actionable tool, a validated reference layer, or a decision pathway—without requiring advocacy or speculative framing.

Veteran Economic Intelligence Dashboard Real-time market-aware signal surfaces for veteran participation and entrepreneurship.
Legislative Dashboard A policy-facing control surface for proclamations, proposals, and adoption-ready artifacts.
Media Command Signal-driven newsroom lane for ecosystem updates, validations, and system releases.
Global Observances Multi-market orientation designed as infrastructure extension, not seasonal expansion.
National Invest In Veterans Week®
A congressionally honored civic observance advancing veteran economic participation, entrepreneurship, and policy-aligned market intelligence through research, media, and public–private collaboration.

Platforms & Intelligence

Veteran Economic Intelligence Dashboard • Policy-Neutral Market Signals • Public Research & Surveys • Legislative Proposals & Proclamations • Media & International Observances

Research & Validation

Municipal & State Research Partnerships • Independent Data Institutions • Academic & Economic Citations • Public Records & Congressional Mentions • International Media Alignment

Legal & Disclosures

© 2019–2026 National Invest In Veterans Week®. All Rights Reserved. This website and its content are protected under trademark and copyright laws and are intended solely for personal, non-commercial use. This is not a government website and is not affiliated with any government agencies. Market ticker displays veteran-founded and veteran-led companies for informational purposes only and does not constitute investment advice.

Veteran Economic Intelligence System Operational Policy-Neutral 24/7
National Invest In Veterans Week Staff National Invest In Veterans Week Staff

From the Desk of Angel Shuford: Honoring Growth, Innovation, and Partnership for National Invest In Veterans Week®

As we proudly move into 2025, I would like to take a moment to reflect on the journey and evolution of National Invest In Veterans Week® (NIVW) and express our deep gratitude to our partner, National Day Calendar®. Since its inception in 2019, National Day Calendar® has been instrumental in amplifying the mission and message of NIVW, ensuring that March 1-7 is celebrated as a time to honor the resilience, innovation, and economic contributions of veteran entrepreneurs.

As we proudly move into 2025, I would like to take a moment to reflect on the journey and evolution of National Invest In Veterans Week® (NIVW) and express our deep gratitude to our partner, National Day Calendar®. Since its inception in 2019, National Day Calendar® has been instrumental in amplifying the mission and message of NIVW, ensuring that March 1-7 is celebrated as a time to honor the resilience, innovation, and economic contributions of veteran entrepreneurs.

For more on how National Day Calendar® celebrates and supports this week, visit: National Invest In Veterans Week® – March 1-7.

Building a Legacy of Leadership and Empowerment

Founded by NFL veteran Drayton Florence and Iraq War veteran Jeff Shuford, National Invest In Veterans Week® was created to empower veterans as they transition into entrepreneurship and civilian life. With the generous support of partners like National Day Calendar®, we’ve built a movement that shines a spotlight on the 9.1% of U.S. businesses owned by veterans, which:

  • Employ 5.03 million people,

  • Contribute $195 billion in annual payroll, and

  • Generate $1.14 trillion in annual receipts.

These numbers reflect the undeniable economic and social value veterans bring to communities nationwide.

Special Thanks to National Day Calendar®

In 2019, National Day Calendar® officially proclaimed National Invest In Veterans Week®, solidifying its place on the calendar each March 1-7. Their continued support has elevated our mission to new heights.

Through their platform, National Day Calendar® has helped us:

  • Gain legislative recognition, including a resolution by the South Carolina Senate Family and Veterans Services Committee.

  • Highlight veteran-owned businesses, encouraging communities to invest in their local veteran entrepreneurs.

  • Inspire new initiatives like FeMil℠ and FeMil Lead℠, which empower female veterans in leadership and entrepreneurship.

Their partnership demonstrates the power of collaboration in fostering a brighter future for veterans everywhere.

2025 Highlights and Updates

This year, National Invest In Veterans Week® has introduced several key initiatives and updates to better serve veterans and their families:

1. Dynamic Brand Evolution

  • Modern Visual Branding: New graphics and marketing campaigns reflect the innovative spirit of veteran entrepreneurs.

  • Expanded Global Reach: Platforms in 62 markets provide opportunities for veterans worldwide.

2. Groundbreaking Programs

  • FeMil℠ and FeMil Lead℠ Days: Celebrating the strength and leadership of female veterans.

  • International Veterans Day: A global initiative to honor veterans’ contributions across industries and nations.

3. Vets 2.0℠: Leading the Way

Under the co-leadership of Kevin D. Shoun, Vets 2.0℠ provides tailored support for recently discharged veterans. This includes:

  • Career Transition Workshops,

  • Mental Health Resources, and

  • Tech-Driven Solutions like centralized mobile apps for housing, financial planning, and employment.

How You Can Participate in National Invest In Veterans Week®

We invite everyone to join us in celebrating and supporting veterans this March 1-7. Here’s how you can get involved:

  1. Promote Veteran-Owned Businesses: Use social media to highlight and support veteran entrepreneurs in your community.

  2. Host Workshops and Events: Create networking opportunities for aspiring and established veteran business owners.

  3. Mentor a Veteran Entrepreneur: Share your knowledge and expertise to help veterans achieve their goals.

  4. Petition Legislators: Advocate for local and state recognition of National Invest In Veterans Week®.

For additional ways to observe and support, visit the official page on National Day Calendar®.

Looking Ahead

National Invest In Veterans Week® continues to grow as a beacon of hope and opportunity for veterans. With the steadfast partnership of National Day Calendar®, we are reaching more communities, breaking barriers, and driving innovation.

As we honor the service and sacrifice of veterans, let us also celebrate their entrepreneurial spirit, resilience, and contributions to our society. Together, we can ensure that veterans have the tools, resources, and support they need to succeed.

Thank you for being part of this incredible journey.

Angel Shuford
Vice President, National Invest In Veterans Week®

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Drayton Florence Drayton Florence

House Foreign Affairs Committee Chairman Brian Mast: Promoting Investment in Veterans

On March 6, 2024, during National Invest in Veterans Week®, House Foreign Affairs Committee Chairman Brian Mast shared a compelling blog post titled Invest in America, Invest in Veterans. His message underscored the deep commitment our nation owes to its veterans and the crucial need to invest in their futures. Mast’s advocacy highlighted how veterans’ sacrifices on the battlefield translate into a call for us to create opportunities for them to thrive in civilian life, particularly in entrepreneurship.

Chairman Mast’s leadership and vision continue to promote the investment in veterans that our nation so critically needs, inspiring a legacy of empowerment, innovation, and success for generations to come.

On March 6, 2024, during National Invest in Veterans Week®, House Foreign Affairs Committee Chairman Brian Mast shared a compelling blog post titled "Invest in America, Invest in Veterans." His message underscored the deep commitment our nation owes to its veterans and the crucial need to invest in their futures. Mast’s advocacy highlighted how veterans’ sacrifices on the battlefield translate into a call for us to create opportunities for them to thrive in civilian life, particularly in entrepreneurship.

A National Call to Action

Chairman Mast’s blog post reflected the spirit of National Invest in Veterans Week®, emphasizing the bond between our nation and the veterans who have dedicated their lives to its safety and security. He stated:

“Serving our nation is an investment that men and women in uniform make not only for their own future but for the well-being of our country as well.”

This powerful statement highlighted the shared responsibility we all have to ensure that veterans have access to resources, opportunities, and support systems as they transition to civilian life.

Promoting Legislation That Empowers Veterans

A key focus of Chairman Mast’s post was the unanimous passage of the Service-Disabled Veteran Opportunities in Small Business Act in the House of Representatives. This transformative legislation provides federal guidance to help service-disabled veteran-owned small businesses succeed, empowering veterans to contribute to their communities and the economy.

Mast passionately remarked:

“This significant legislation mandates that the federal government issue guidance aimed at helping service-disabled veteran-owned small businesses. By doing so, this bill will help create opportunities for veterans to establish and grow new businesses – once again giving back to their communities and our country.”

This act aligns perfectly with the mission of National Invest in Veterans Week®, demonstrating how federal initiatives can create tangible benefits for veterans pursuing entrepreneurship.

The Legacy of the Jacksonville Vetrepreneur Summit

Chairman Mast’s advocacy resonates strongly with the groundbreaking work of Jeff Shuford, co-founder of National Invest in Veterans Week®, who established the Jacksonville Vetrepreneur Summit in 2017. This summit, now in its ninth year, has become a cornerstone for supporting veterans in their entrepreneurial endeavors, connecting them with resources, mentorship, and funding opportunities.

Though Shuford’s direct involvement ended after the first two summits, his influence continues to shape the event’s impact. The summit embodies Mast’s vision of providing veterans with the tools they need to lead successful businesses, transforming their military expertise into entrepreneurial innovation.

Learn More About the Jacksonville Vetrepreneur Summit

Jeff Shuford: Championing Vetrepreneurs

Jeff Shuford’s work parallels Chairman Mast’s call to action, reinforcing the importance of empowering veterans. As a nationally recognized leader in veteran entrepreneurship, Shuford has made significant contributions through initiatives like Tech From Vets and the creation of π Domains, which provide digital tools for veteran-owned businesses.

Shuford’s philosophy is rooted in a deep belief in veterans’ potential:

“Veterans have already proven their leadership on the battlefield. Now it’s time to prove their innovation.”

Programs like FeMil℠, designed to support female veteran entrepreneurs, further demonstrate Shuford’s commitment to ensuring all veterans have access to resources tailored to their unique needs.

Mast’s Commitment to Veterans

Chairman Mast’s blog post was more than a reflection; it was a rallying cry. He emphasized the importance of continuing to advocate for veterans, stating:

“Just as these veterans invest in us and our safety, we must likewise invest in the veterans who have sacrificed so much for the greater good.”

This message aligns seamlessly with the ongoing efforts of National Invest in Veterans Week®, which continues to expand its reach across the nation and beyond, promoting initiatives that uplift veterans and their families.

Promoting the Future of Veteran Entrepreneurship

Chairman Mast’s dedication to veterans mirrors the broader goals of National Invest in Veterans Week® and events like the Jacksonville Vetrepreneur Summit. Together, these initiatives create an ecosystem where veterans can thrive, leveraging their military skills to succeed in business and community leadership.

For more information on how you can support these efforts, visit:

Chairman Mast’s leadership and vision continue to promote the investment in veterans that our nation so critically needs, inspiring a legacy of empowerment, innovation, and success for generations to come.

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Drayton Florence Drayton Florence

Mission Montana: Veterans Leading the Charge in Economic Resilience

Montana has solidified itself as a state where veterans thrive, bolstered by a historic streak of low unemployment and a deep commitment to honoring those who served. Governor Greg Gianforte's leadership has kept Montana’s unemployment rate at 3.2% as of November 2024, marking 41 consecutive months of rates at or below 3.4%, a record-breaking achievement.

Operational Excellence: National Invest In Veterans Week® and Montana’s Proclamations

Montana has solidified itself as a state where veterans thrive, bolstered by a historic streak of low unemployment and a deep commitment to honoring those who served. Governor Greg Gianforte's leadership has kept Montana’s unemployment rate at 3.2% as of November 2024, marking 41 consecutive months of rates at or below 3.4%, a record-breaking achievement.

Celebrating National Invest In Veterans Week® (NIVW) through proclamations in 2023 and 2024, Montana continues to align its pro-growth policies with national efforts to empower veteran entrepreneurs. This synergy underscores the state’s recognition of veterans’ critical contributions to economic resilience and growth.

Montana’s Economic Success: A Blueprint for Resilience

Unemployment and Job Growth

Montana’s job market remains a beacon of stability, adding 900 jobs in November 2024, with significant growth in accommodation and food services. For the year, Montana has seen 12,000 new jobs, contributing to its historic low unemployment streak.

Key Statistics

  • Fallon County leads with an unemployment rate of 1.3%, reflecting the state’s rural economic strength.

  • Gallatin County continues its robust growth, adding 2,282 jobs in 2024 alone.

  • Montana’s statewide unemployment rate remains below the national average of 4.1%, cementing its reputation as a pro-business state.

Governor Gianforte emphasized:
"We’ve created a Montana where the American dream is alive and well. With our pro-jobs, pro-family policies, we’re ensuring that every Montanan—including our veterans—has the opportunity to succeed."

National Invest In Veterans Week®: Montana’s Commitment

Mission and Proclamations

National Invest In Veterans Week® has become a cornerstone initiative for celebrating and supporting veteran entrepreneurs nationwide. Through gubernatorial proclamations in 2023 and 2024, Montana has firmly positioned itself as a leader in honoring veteran contributions.

State-Level Engagement

Montana’s participation in NIVW includes:

  • Proclamations highlighting veterans’ entrepreneurial achievements.

  • Community Events connecting veterans with local resources and mentorship.

  • Collaborations with Veteran-Owned Businesses to showcase their economic impact.

Jeff Shuford, co-founder of NIVW, praised Montana’s efforts:
"Montana exemplifies how state action can amplify national initiatives. The state’s unwavering support for veterans is setting the standard for the rest of the country."

Veterans Driving Montana’s Economic Success

Key Contributions of Veteran Entrepreneurs

Veterans in Montana are leveraging their skills in leadership and innovation across diverse industries, including:

  1. Agriculture: Veterans are modernizing farming practices, introducing efficiency and sustainability.

  2. Technology: Veteran-owned startups are thriving in Montana’s high-tech sector, supported by organizations like the Montana High-Tech Business Alliance.

  3. Tourism and Hospitality: Veterans are vital to Montana’s booming tourism industry, contributing to its continued job growth.

Success Stories: Veterans at the Helm

IR Tools: Local Innovation with Global Reach

  • Veteran-owned IR Tools has expanded operations in Montana, producing advanced infrared technology for national and international clients.

  • Partnered with local workforce agencies to employ veterans, bolstering community ties.

Montana Renewable Energy Partners

  • A veteran-led initiative delivering sustainable energy solutions to rural Montana.

  • Secured state grants to expand operations, creating jobs and fostering innovation.

Montana’s Role in Global Trade: Aligning with VetsGoGlobal

Montana’s veteran-owned businesses are poised to excel globally through the VetsGoGlobal program. This initiative equips veteran entrepreneurs with tools to navigate international trade, unlocking export opportunities and fostering global partnerships.

Strategic Benefits for Montana Veterans

  1. Market Intelligence: Identifying export opportunities aligned with Montana’s industries.

  2. Business Matchmaking: Connecting veterans with vetted foreign partners for strategic alliances.

  3. Trade Counseling: Providing guidance on export logistics and compliance.

Angel Shuford, Vice President of NIVW, highlighted this alignment:
"Montana’s veterans are uniquely positioned to succeed globally. VetsGoGlobal ensures they have the resources to compete and lead on an international stage."

Montana’s Pro-Growth Policies: Empowering Veterans

State Initiatives Supporting Veterans

Montana’s economic policies create a robust environment for veterans to thrive:

  • Tax Incentives: Reducing tax burdens for small businesses, including veteran-owned enterprises.

  • Infrastructure Development: Enhancing connectivity and resources in rural areas, benefiting veteran entrepreneurs.

  • Workforce Training Programs: Equipping veterans with skills for high-demand industries like technology and renewable energy.

Looking Ahead: A Vision for 2025 and Beyond

Projections for Growth

  • Job Growth: Montana is expected to outpace national averages, with continued gains in key sectors.

  • Veteran Empowerment: NIVW aims to deepen its impact through expanded partnerships and global trade opportunities.

Jeff Shuford outlined NIVW’s goals:
"Our mission is to ensure that veterans are not just participants in the economy—they are leaders shaping its future. Montana’s commitment to this vision is unparalleled."

Conclusion: A Legacy of Leadership and Service

Montana’s celebration of National Invest In Veterans Week® is more than a symbolic gesture—it is a testament to the state’s unwavering support for its veterans. By fostering an environment of growth, innovation, and opportunity, Montana is setting a national example for how to empower those who served.

As Governor Gianforte, the Shuford family, and veteran entrepreneurs continue to drive these efforts, Montana proves that veterans are not only integral to the economy—they are its backbone.

For more information, explore:

Montana’s leadership ensures that veterans have the resources and recognition they deserve, fostering a brighter future for all.

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A shopping bag with an American flag design inside a green circle, with text indicating dates from March 1 to March 7.

🫡Our Team

As an educator committed to professional growth, I fully endorse National Invest in Veterans Week® for recognizing that veterans are vital economic assets who deserve tangible support in entrepreneurship and workforce development.
— Samuel Lee, Lecturer at OpenClassrooms, Harvard Graduate, and Amazon Engineer